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Industry
March 21, 2022
Playtech Supplies Betfred with Horseracing-Inspired Bingo Offering
The leading gambling software supplier Playtech has inked a new deal with Betfred, agreeing to power the British operator with a fresh digital bingo variant. The new content will be themed after horseracing and will emulate the feeling of a real derby. Giddy Up Bingo Emulates the Excitement of a Derby The new offering is […]
Sports
March 8, 2022
Betfred Sports Kicks Off Fresh Mobile Sports Betting App in Arizona
Betfred Group’s wholly-owned American subsidiary Betfred Sports has teamed up with We-Ko-Pa Casino Resort in Arizona to provide a mobile sports betting app. The sportsbook that currently operates more than 1,500 betting shops across the United Kingdom had previously launched in Arizona at the end of January. Now, their branded app will provide bettors from […]
Industry
January 7, 2022
The BBC Reviews Furlough Claims by Ladbrokes, Betfred, and Others
Ladbrokes has had strong years despite the challenges the sportsbook faced in its home market and beyond. Now, the BBC has looked into the company’s furlough claims, with Ladbrokes collecting $132 million (£102 million) by tapping into the Job Retention program offered by the government to help businesses keep on their employees. Furlough Money Go […]
Sports
December 30, 2021
Betfred Pays out Manchester City to Win Premier League Early Again
Betfred has done it before, so why not do it again? The British sportsbook is paying out all bets on Manchester City to win the Premier League ahead of the event’s end, as the company is confident that nothing can dethrone the team. Paying out in Advance is Betfred’s Signature Style Betfred has paid out […]
Business
November 24, 2021
Betfred Betting Kiosks Now Open at We-Ko-Pa Casino in Arizona
Betfred Sports announced today its partnership with the We-Ko-Pa Casino Resorts in Arizona saw the introduction of self-service sports betting kiosks at the property operated by the Fort McDowell Yavapai Nation. Available at the Casino Floor and Sports Bar The We-Ko-Pa Casino is now featuring eight self-service sports betting kiosks that allow players to wager […]
Business
November 19, 2021
“Get Ready to Rumble” With Betfred’s Latest UK Advertising Campaign
The new nationwide marketing campaign by BetFred called “Let’s Get Ready to Rumble” will debut hits weekend on Sky Sports and BT channels. This headline campaign by the bookmaker from Manchester will welcome sports fans in the UK to stadiums and what’s even more entertaining is that it will feature the legendary boxing ring-announcer Michael […]
Sports
October 11, 2021
Betfred Extends and Commits to Super League Sponsorship
A renewal of the sponsorship deal will continue the cooperation between online betting operator Betfred and the Super League, one of the most significant rugby leagues in Europe. Betfred will secure the presence of its logo as part of the league’s branding, just like it did for the past seven years until the end of […]
Sports
October 6, 2021
Betfred Sports Partners with Paragon Casino Resort
Sports betting operator Betfred Sports has signed a partnership with the Paragon Casino Resort, located in Louisiana. Through this partnership, the United Kingdom-based sportsbook will reinforce its presence in the United States and the state of Louisiana in particular. Betfred Sports Opens the Draft Room Betfred Group’s chief operating officer, Mark Stebbings, spoke about the […]
Sports
September 28, 2021
Betfred to Sponsor The Game Day’s Signature Series
Britain-based bookmaker Betfred has entered a partnership with an online entertainment network focused on North American sports and sports betting The Game Day. The deal will see Betfred sponsor The Game Day’s two signature series – Ride With and Take the Points. Betfred Sponsors The Game Day’s Shows During the 2021-2022 NFL season, the two […]
Business
September 9, 2021
Betfred USA Expands on Paysafe Partnership with Income Access
Betfred USA Sports has expanded its existing partnership with Paysafe, a reputed payments processor company. Under the extended partnership, Betfred will be able to rely on Income Access, Paysafe’s dedicated marketing tool, which will back up the company’s efforts in establishing a cross-state affiliate program. Income Access is also a recipient of the EGR B2B Award for Affiliate […]