November 2, 2022 3 min read


CDI Finalizes P2E Acquisition in a $2.75bn Deal

Churchill Downs’ parent company, Churchill Downs Incorporated (CDI), announced Tuesday the completion of the acquisition of Peninsula Pacific Entertainment (P2E).

CDI Acquires Multiple P2E Land-Based Assets

Completing the acquisition of P2E comes after CDI received the necessary approvals from the New York State Gaming Commission, the Virginia Racing Commission and the Iowa Racing and Gaming Commission. Upon closing the deal for a total consideration of $2.75 billion, CDI effectively acquired all of P2E’s assets, including land-based venues as well as development rights.

Thanks to this acquisition, CDI significantly expands its presence by taking over P2E’s assets and operations in New York, Virginia and Sioux City, Iowa. The terms of the acquisition see CDI acquire Colonial Downs Racetrack in New Kent and six Rosie’s Gaming Emporium historical racing venues in Virginia. Rosie’s venues are in different areas such as Dumfries, New Kent, Collinsville, Vinton and Richmond and offer some 2,700 historical racing machines (HRMs).

What’s more, the deal sees CDI acquire Hard Rock Hotel and Casino in Sioux City, Iowa. This is a prominent location in the state that offers more than 600 slot machines, 20 table games, a Hard Rock-branded sportsbook as well as 54 hotel rooms. Also included in the recent deal is Del Lago Resort and Casino in Waterloo, New York. By acquiring P2E’s assets, CDI takes over this huge venue that offers some 1,700 slot machines, 80 table games as well as a 205-room hotel. The venue offers nine dining outlets, 785 covered parking spaces, bar areas and a 6,000 sq. ft. sportsbook.

The Acquisition Will Help the Company Grow Significantly

Bill Carstanjen, CDI’s CEO, said that the recent acquisition marks a milestone moment in the company’s evolution. He explained that by acquiring P2E, CDI significantly expands its land-based presence in New York, Virginia and Iowa. At the same time, Carstanjen pointed out that the company acquires diverse assets that will contribute toward its growth. Last but not least, he said: “We are excited to welcome the teams from each of these well-established properties into Churchill Downs Incorporated.”

This transaction meaningfully expands our geographic footprint to Iowa, New York and Virginia, introducing a very unique set of assets and attractive organic growth opportunities to our company.

Bill Carstanjen, CEO at CDI

In addition to the land-based assets, CDI also acquired P2E development rights. In Virginia, the company will have the option to develop up to five HRM venues that can collectively offer approximately 2,300 HRMs. The acquisition grants CDI the right to develop a new HRM venue with up to 150 HRMs in Emporia, Virginia, as well as a new HRM venue with up to 1,800 HRMs in Dumfries. Both projects are expected to open next year. Finally, under the acquisition and P2E’s partnership with Urban One, CDI will have the option to develop ONE Casino + Resort in Richmond, Virginia.


William Velichkov is a research-driven writer. His strengths lie in ensuring factual accuracy, vetting government documentation and reaching out to regulators and other officials. He is particularly fond of financial reporting, the sports betting industry, B2B partnerships and esports betting developments. William is a strong asset to the GamblingNews team as he adds a bedrock to our reporting.

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