August 16, 2023 2 min read


Altenar Targets Italian Market with New Tools and Features

The Malta-based company aims to provide operators with innovative solutions to enhance their platforms and provide a more tailored experience for their customers

Leading sportsbook and iGaming software provider Altenar has unveiled a range of new tools and features designed to bolster its offerings within the highly competitive Italian market. These updated solutions will enhance the company’s existing regional partnerships and enable further growth, advancing its ambitious expansion ambitions.

The Updates Answer the Region’s Unique Challenges

Italy, recognized as one of the most sought-after European jurisdictions in the online gambling industry, has been a significant market for Altenar for the past four years. However, strict regulations mean operators and suppliers face significant compliance challenges, limiting the scope of potential partnerships. Altenar’s recent updates seek to resolve this issue and deliver enduring success.

One of the standout developments is the latest version of Altenar’s front-end solution. This new iteration promises to deliver a faster and fully customizable platform, enabling operators to add features based on their specific needs. This level of flexibility empowers partners to craft sportsbooks that align precisely with local regulations while preserving their brand identity.

Other milestone developments include adding Partial Cashout options after the Italian government’s groundbreaking 2022 reforms. Altenar’s new Promotional Bonus tool should attract significant operator interest, allowing partners to bolster player satisfaction and retention rates via many customizable options. These developments will help the supplier stand out amidst the competition and retain its leadership position.

Altenar Remains Adaptable and Competitive

The enhanced solutions underscore Altena’s commitment to staying at the forefront of technological advancements in the industry, empowering partners to reach new heights. Gambling operator Diecimilauno has already adopted the supplier’s Partial Cashout feature, giving its players unparalleled freedom. CEO Fabrizio Frenna lauded Altena’s solution, noting its rising popularity.

Altenar is always attentive to the needs of the market and collaborates with Diecimilauno to offer an increasingly high-performance service.

Fabrizio Frenna, Diecimilauno CEO

Altenar’s strategic approach to catering to the Italian market’s needs showcases its dedication to understanding the intricacies of different jurisdictions and providing tailored solutions. The supplier aims to empower its partners and provide a more personalized and enjoyable gaming experience. As the company evolves its offerings, it will continue to thrive in the competitive Italian gambling landscape.

Deyan is an experienced writer, analyst, and seeker of forbidden lore. He has approximate knowledge about many things, which he is always willing to apply when researching and preparing his articles. With a degree in Copy-editing and Proofreading, Deyan is able to ensure that his work writing for GamblingNews is always up to scratch.

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