May 14, 2024 3 min read


Sharp Alpha Closes $25M Fund to Fuel Sports, Gaming Startups

The company hopes to capitalize on the growing popularity of gambling worldwide, supporting innovative ventures that can disrupt the sector with unique offerings

Sharp Alpha Advisors has announced the successful closing of Sharp Alpha Fund II, its venture capital fund that has surpassed its initial target, securing over $25 million to invest in early-stage sports, gaming, and entertainment businesses. The fund has attracted diverse backers, including public companies, US financial institutions, pro sports team owners, family offices, top venture capitalists, and funds.

Sports Wagering Is a Growing and Promising Vertical

Sharp Alpha Fund II focuses on seed investments ranging from $1 million to $2 million, supporting startups poised to disrupt the status quo in their respective fields. Additionally, Sharp Alpha operates a co-investment vehicle, allowing limited partners to invest additional capital in select deals alongside the fund, providing greater flexibility and potential for higher returns.

Lloyd Danzig, Sharp Alpha managing partner and a leading figure in the venture capital space emphasized the substantial opportunities at the convergence of sports, gaming, media, and technology. He noted that the sector was experiencing unprecedented growth and provided the perfect conditions for early-stage companies to leverage their innovative ideas and find success.

We are entering the most favorable period in the last 15 years to bet on great founders.

Lloyd Danzig, Sharp Alpha managing partner

Fund II is already active, with successful investments in innovative companies such as C15 Studio, which recently launched as the operator and distributor of Formula 1’s new streaming channel. Sharp Alpha’s previous high-profile investments include Almost Friday Media,, and Future Anthem, an AI-powered B2B gaming tech company

Sharp Alpha Hopes to Be at the Industry’s Forefront

Beyond financial investment, Sharp Alpha provides its portfolio companies with a comprehensive suite of resources and opportunities, including fundraising support, revenue generation strategies, brand awareness initiatives, commercial strategy guidance, financial planning, and product development assistance. This holistic approach ensures portfolio companies receive the necessary tools and mentorship to thrive and scale effectively.

Sharp Alpha’s advisory board boasts industry heavyweights with a proven track record. This esteemed group brings extensive experience and insights to support the fund’s strategic direction and identify promising investment opportunities. As more and more jurisdictions legalize different forms of gaming, Sharp Alpha stands ready to support the innovators who will shape the industry’s future.

With the closing of Fund II, Sharp Alpha is well-positioned to continue its mission of fostering innovation and growth within the dynamic sectors of sports, gaming, and entertainment, driving forward the next generation of industry leaders. The investment fund’s efforts can benefit the broader gaming sector, giving enterprising ventures the chance to make an impact and drive the industry forward. 

Deyan is an experienced writer, analyst, and seeker of forbidden lore. He has approximate knowledge about many things, which he is always willing to apply when researching and preparing his articles. With a degree in Copy-editing and Proofreading, Deyan is able to ensure that his work writing for GamblingNews is always up to scratch.

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