- Casino
- By State
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- Georgia
- Florida
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Massachusetts
- Maryland
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
- By State
- Slots
- Poker
- Sports
- Esports
New EPIC Risk Management Study Published Ahead of Government White Paper
EPIC Risk Management has published its own assessment of critical topics in the UK gambling industry

The study Gambling Harm Prevention in Sport Review was led by EPIC’s Pro Sport Advisory Board (PSAB), established in October 2021, and focuses on recommendations for professional sports clubs, leagues, and governing bodies to tackle problem gambling.
EPIC Emphasizes the Need for a Collaborative Approach to Partnerships
Of particular interest to betting industry stakeholders, EPIC has provided guidelines for sports organizations on commercial partnerships and other business arrangements, which have come under scrutiny as part of the government review.
Ben McGregor, EPIC’s Director of Sports Partnerships, said that the Gambling Harm Prevention in Sport Review is the result of a year of key discussions from informed individuals and institutions who are taking proactive steps to minimize the potential risks of gambling harm within their sectors and have the experience to advise others on how to do the same.
In terms of commercial partnerships, EPIC recommends that sports organizations entering into agreements with gambling groups should incorporate mandatory gambling harm education programs into their contracts. They should also adopt a collaborative approach that places safer gambling promotion at the forefront of the partnership and develop an organization-wide strategy to deliver the message.
EPIC stressed that sports organizations concerned about the public perception of engaging in commercial partnerships with betting and casino firms should take note of the recommendation for a collaborative approach.
McGregor further added that PSAB’s hard work doesn’t stop with this study, and they will seek to bring new voices to the collective, expand the markets and competitions they represent through their membership, and continue to share best practices, seek advice, and adapt their offering to benefit even more sports people and their networks worldwide.
EPIC Highlights Research Is Pivotal for Addressing Problem Gambling
There have been instances of fan backlash against betting sponsorship deals, such as the partnership between Aston Villa and BK8, and the deal signed by Everton, which faced criticism from some segments of the club’s support.
In its review, EPIC noted that there has been a significant increase in the promotion of betting in sports through commercial agreements and advertising, leading to a perception that gambling is a normal part of sports. The rise in popularity of in-play betting and technological advancements in gambling have further complicated the issue.
With the ever-growing role of digital technology in gambling, EPIC stated that there is a greater need for digital resources to address problem gambling. The group noted that despite recent progress in gambling research, there are still significant gaps in the data, particularly around gambling among female athletes and younger athletes, which limits evidence-led practices in these areas. EPIC emphasized that research is crucial for decision-making and that gambling corporations and governing bodies should fund it.
Related Topics:
Silvia has dabbled in all sorts of writing – from content writing for social media to movie scripts. She has a Bachelor's in Screenwriting and experience in marketing and producing documentary films. With her background as a customer support agent within the gambling industry, she brings valuable insight to the Gambling News writers’ team.
Next Article
Sports
February 13, 2023
KeyStar Corp Seeks Licensing Approval for ZenSports in Tennessee
More Articles
Sports
February 11, 2025
Allwyn Joins Formula 1 as Official Partner, Vows to Empower Fans
Sports
February 11, 2025
FanDuel Recorded 16.6 Million Super Bowl Bets
Business
February 11, 2025
Entain CEO to Change Again with Gavin Isaacs’ Departure
Sports
February 11, 2025
Mavericks Governor Dumont Criticizes Dončić’s Work Ethic
Industry
February 11, 2025
Google Confirms Update to Its Gambling and Games Policy
Sports
February 11, 2025
Eagles’ Super Bowl Blowout Gives Sportsbooks a Win
Industry
February 10, 2025
Gambling Firms Accused of Illegally Sharing User Data with Facebook
Business
February 10, 2025
Superbet Announces Important €1.3B Injection of Capital
Sports
February 10, 2025
William Hill Sponsors Spring Festivals Trials Day at Naas Racecourse
Sports
February 7, 2025
Donald Trump Could Be Professional Golf’s New Messiah