August 21, 2023 3 min read


Wizard Games Delivers Content for Atlantic Lottery

The new content agreement further grows Wizard Games' presence in Canada and enables its games to reach new customers

The fast-growing provider of iGaming content and NeoGames subsidiary, Wizard Games, continues to expand its presence in North America. On Monday, the company revealed it joined forces with the Atlantic Lottery. The collaboration marks the debut of Wizard Games’ content for Atlantic Canada and strengthens its foothold in the country.

Under the terms of the new content agreement, games from the leading provider that have proven their popularity are now available for the Lottery’s customers. Judging by a statement released by Wizard Games, the launch of its content will be facilitated through Pariplay’s cutting-edge aggregation platform, Fusion.

Per the new collaboration, Atlantic Lottery, also famous as Loto Atlantique, will deliver fan-favorite titles from Wizard Games. Such include Spirit of Mustang and Flamin’ 7’s, among other thrilling games that already enjoy strong popularity in the country.

Loto Atlantique is a government-regulated and run lottery that offers responsible gambling options for the Atlantic Canada region. The organization is owned publicly by the region’s four provinces and 100% of its profits are returned to local governments.

The latest agreement further strengthens Wizard Games’ presence in Canada. Previously, the subsidiary of NeoGames rolled out its games for AGLC in Alberta and also signed multiple deals in Ontario. Last month, Wizard Games announced the launch of a new 5×4 slot game featuring a women’s sports theme called Cup Glory.

Atlantic Lottery Is Delighted to Expand Its Offering

Shivan Patel, Pariplay’s VP of North America, shared his excitement about the recent content agreement. He revealed that Canada represents an important jurisdiction for the company and added that Pariplay is delighted to integrate with the Atlantic Lottery. “Our market-leading offerings of in-house content are sure to excite players in Atlantic Canada,” said Patel in conclusion.

We’ve already seen considerable success in North America and Canada, so we’re excited to see where this partnership leads.

Benedict McDonagh, managing director at Wizard Games

Benedict McDonagh, Wizard Games’ managing director, was similarly delighted about the growth of the company in the region. He spoke about the ongoing goal Wizard Games has to deliver a unique form of entertainment and pointed out that it will be delightful to see Atlantic Canadian players gain access. Finally, McDonagh said that it will be exciting to see success fueled by the latest collaboration.

We’re delighted to have gone live with Wizard Games’ content offering players in the region an exciting array of forward-thinking, engaging titles to discover and enjoy.

Michael MacKinnon, VP, product at Atlantic Lottery

Michael MacKinnon, Atlantic Lottery’s VP, product, added that the Lottery is thrilled to expand its offering by bringing titles from Wizard Games. He spoke about the thrilling and engaging experiences the new games deliver and predicted the players will certainly like them. Finally, MacKinnon said that the Atlantic Lottery is looking forward to the success the content agreement will bring.


William Velichkov is a research-driven writer. His strengths lie in ensuring factual accuracy, vetting government documentation and reaching out to regulators and other officials. He is particularly fond of financial reporting, the sports betting industry, B2B partnerships and esports betting developments. William is a strong asset to the GamblingNews team as he adds a bedrock to our reporting.

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