October 6, 2022 3 min read


Strive Enters the USA with OddsIndex Partnership

Consultancy and marketing company Strive Sponsorship will power the newly launched OddsIndex sports betting platform with a wide range of services like original sports content, copy editing and expert commentary. The partnership will help OddsIndex increase user engagement and promote its services to a broader audience.

OddsIndex Users Will Enjoy Engaging New Content

OddsIndex is a relatively new sports betting-focused platform that aims to provide users with the tools and information needed to give them an edge when engaging with sportsbooks. The service offers easy access to odds, specialized content and has a section dedicated to introducing new players to the ins and outs of sports wagering. The OddsIndex team also provides detailed reviews on US-based sportsbooks and regularly updates the website with information on the various active sportsbook promotions and bonuses.

OddsIndex will now provide specialized sports content powered by Strive Sponsorship to differentiate itself from similar services. The sports betting platform will feature betting advice, previews, and daily articles on the ten most popular sports, focusing on major leagues like the NBA, NFL, MLB, and NHL. College football, basketball, and the English Premier League are also included in the agreement.

Andrei Craciunoiu, OddsIndex spokesperson, expressed his excitement about the partnership, noting that the two companies had a similar approach to providing easy-to-understand, helpful content.

Strive has built a knowledgeable team and comes highly recommended for great quality content, reliability, flexibility, and a can-do attitude.

Andrei Craciunoiu, spokesperson for OddsIndex 

Craciunoiu also lauded Strive’s substantial expertise and industry knowledge and added he was excited about the new opportunities their collaboration would provide.

Strive Is Ready for More US Clients

The deal with OddsIndex is significant for Strive Sponsorship, as it is the consultant company’s first foray into the USA. The company recently made strides in the UK thanks to an agreement with leading betting exchange Smarkets and its SBK sportsbook. As with the current partnership with OddsIndex, Strive agreed to provide content, podcasts, and editing services to the two brands.

Managing director of Strive Sponsorship Malph Minns also shared his thoughts on the new project, noting that the new partnership, noting that such deals were paramount to the company’s reputation and success. He added that word-of-mouth recommendations from satisfied customers had substantially contributed to the growth of the company’s content arm, which now contains over 20 employees spanning eight countries.

Minns had only positive remarks regarding OddsIndex, praising the platform for its intelligent, innovation-focused team.

We love working with new companies like OddsIndex, as there is always a great energy, optimism, and openness to new ideas.

Malph Minns, managing director of Strive Sponsorship

Both companies stand to gain much from the current arrangement. OddsIndex receives access to critically-acclaimed and engaging content, while Strive will benefit from good exposure in a brand-new market.

Deyan is an experienced writer, analyst, and seeker of forbidden lore. He has approximate knowledge about many things, which he is always willing to apply when researching and preparing his articles. With a degree in Copy-editing and Proofreading, Deyan is able to ensure that his work writing for GamblingNews is always up to scratch.

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