Sports betting content creator Spotlight Sports Group announced today the appointment of Justin Geiger as its new Vice President of Sales in the US.
“It’s a great opportunity to grow the success of the Spotlight Sports Group in the United States.”Justin Geiger, VP, US Sales, Spotlight Sports Group
Pickswise Platform Acquisitions
Justin Geiger will be focused primarily on the company’s B2B business and partnerships with media and sportsbook operators via its Pickswise platform. Based in Washington, DC, the new vice president becomes the first senior commercial personnel for the company to operate from the US.
“It’s a timely appointment for the US group, following the very strong foundation established by Pickswise’s growth and the establishment of a US B2B business that provides customers with high-quality sports betting content beyond probability.”Sam Houlding, Chief Commercial Officer, Spotlight Sports Group
Geiger is expected to expand the portfolio of Spotlight Sports’ betting and media partners by utilizing his significant experience of strategic sales in various industries.
“Justin brings a wealth of experience and knowledge about landscapes. He is undoubtedly a huge success in driving the business as he aims to grow and develop the business quickly in the coming months.”Sam Houlding, Chief Commercial Officer, Spotlight Sports Group
Holder of an MBA from Georgetown University, Justin Geiger boasts over 15 years of experience in sales across a number of industries, with his most recent role requiring him to manage the American sales team at VIXIO GamblingCompliance.
UK and European Legacy and Experience
Speaking about his latest appointment, Justin Geiger outlined the progress Spotlight Sports Group gained in the UK and Europe in terms of legacy and experience, bringing these now to the expanding sports betting market in the US which presents exciting opportunities.
“The situation in sports betting is changing rapidly and we believe that Spotlight Sports Group will be at the forefront of the industry in the coming years.”Justin Geiger, VP, US Sales, Spotlight Sports Group
Built on the foundations of the Racing Post, Spotlight Sports Group is constantly looking to add value to sports betting experiences globally by offering reliable market-leader content.
Besides the Pickswise platform launched in the US, the group which rebranded from Racing Post Group to Spotlight Sports Group in 2020 also operates the Racing Post, MyRacing, Free Super Tips, and Soccerbase brands.
Last month, Spotlight Sports Group extended its existing partnership with Betfair to allow for the Racing Post Live show to continue throughout 2021.