SportsGrid to Promote AGA’s Have A Game Plan Campaign

The SportsGrid Network has joined forces with the American Gaming Association to promote its responsible gambling campaign. As a result, the streaming network will promote the Have A Game Plan. Bet Responsibly. initiative across its platform.

The partnership will see SportsGrid leverage its website, app, multimedia content platform and live programming to help the campaign’s message reach more Americans.

Have A Game Plan. Bet Responsibly. was originally launched in 2019. As its name suggests, the program seeks to teach consumers to be responsible when wagering on sports. To that end, the program outlines a few guidelines that people can follow to make sure they don’t become problem gamblers.

These principles are as follows:

• Set a budget and stick to it
• Keep it social – sports betting is a form of entertainment for adults
• know the odds
• Play with legal, regulated operators

These principles are clear and easy to follow, making it easier for players to enjoy sports betting without risking gambling harm.

Media Companies Have the Power to Make a Difference

Adam Kaplan, SportsGrid’s chief operating officer, commented on his company’s decision to support the initiative. He said that his team acknowledges the value of AGA’s campaign and is glad to partner with the association.

SportsGrid’s management is committed to supporting Have A Game Plan across the marketing and advertising of sports wagering on the company’s multimedia platform.

Adam Kaplan, COO, SportsGrid

Casey Clark, AGA’s senior vice president, welcomed SportsGrid as a partner, noting that media companies are crucial to educating customers on how to bet responsibly. He thanked SportsGrid for joining the initiative and agreeing to promote Have A Game Plan to its audience.

Clark added that it is very important for media companies such as SportsGrid to promote safer gambling.

As sports betting is increasingly discussed across media, it’s critical for stakeholders like SportsGrid to continue to lead the way on elevating responsible gaming.

Casey Clark, SVP, AGA

SportsGrid is a multimedia content and technology company that pairs sports content, gaming and next-gen interactive video tech. Its multimedia destinations include SportsGrid Streaming Video Network, SportsGrid Radio, SportsGrid.com and SportsGrid Studios. The data provided by the company is sourced from Sportradar, the undisputed leader in sports data.

By supporting Have A Game Plan, SportsGrid will join a long list of influential program partners. These include sports leagues, sports franchises, major casino companies, online operators and solution providers, such as Bally’s and Greenwood, BetMGM, FanDuel, Entain, DraftKings, NASCAR, NHL, NBA and MLB, to name a few.

One of the latest leagues to join the initiative is the WNBA.