Pragmatic Play Partners with BPLay for Buenos Aires Expansion

Supplier of online casino gaming content Pragmatic Play announced this week an agreement with BPLay that would see its slots and table games feature in Buenos Aires via the iGaming operator.

Expanding Local and Regional Presence

The content agreement between Pragmatic Play and BPlay, an established gaming operator in Latin America across the land-based and online gaming space, would enable the iGaming operator to offer some of the most popular Pragmatic Play game titles in the country, including Congo Cash and Madame Destiny.

“It’s essential to partner with the leading operators in any jurisdiction we move into and BPlay fits that bill. Our slots and table games will enhance its already strong proposition and we’re looking forward to seeing how their players react to our titles.”

Victor Arias, VP, Latin America, Pragmatic Play

The new partnership is the latest commercial deal signed by Pragmatic Play following the approval it received from the regulatory board for the Buenos Aires City, Lotería de la Ciudad de Buenos Aires (LOTBA) and would further expand the supplier’s footprint in Argentina and the region.

“In line with our growth strategy, we strive to ensure the best content from the industry’s leading developers to maintain our position at the fore of the market. Pragmatic Play’s range of slots and table games are an integral part in achieving that goal.”

Sebastian Puente, BPLay

The gaming content supplier that delivers slot titles, Live Casino and Bingo games all available through one single API continues to enrich its game portfolio by adding up to five new slot titles each month.

Strengthening Global Footprint

Outside of Latin America, Pragmatic Play continued to strengthen its presence in Africa and Europe, by entering into strategic partnership deals with local gaming operators.

In November, Pragmatic Play signed a content deal with Kenyan operator Odibets to deliver its portfolio of game titles and expand the product offering of the iGaming company, adding its signature slots, including Sweet Bonanza, Day of Dead, John Hunter, Wolf Gold, Gates of Olympus, and others, as well as its live dealer games.

In September, the supplier of gaming content strengthened its European presence via an extension of a deal with Italian operator PlanetPlay365. Under the expanded partnership deal, the gaming brand owned by SKS365 enriched its gaming portfolio with Pragmatic Play’s Live Casino offering.

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