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Jerome García June 15, 2023 3 min read
Leticia Palacios Joins Kiron as Director of Sales for LatAm
In her new role, Palacios is expected to provide strategic guidance, helping boost the growth of the company in the region
The globally-recognized supplier of virtual sports and numbers games, Kiron Interactive, confirmed a new senior-level appointment. The company revealed that it hired the services of the gambling veteran with extensive knowledge and experience within the Latin American region, Leticia Palacios.
Joining Kiron, she was appointed as the company’s new director of sales for Latin America. The recent appointment comes at a time when the company anticipates further expansion and growth in the region. Ultimately, by bringing Palacios, Kiron seeks to strengthen its Latin American presence and engage with new partners.
Palacios’ appointment also comes at the perfect moment, considering one of the most anticipated events for the gambling industry in the region, the SiGMA Americas Brazilian iGaming Summit. The event, planned between June 14 and June 18, 2023, is taking place at the TransAmerica Expo Center in São Paulo and will meet some of the most prominent gambling industry operators and software providers. Given the timing when Palacios joins Kiron, her first task is to join the company’s team for the much-anticipated gambling industry event. She, along with her colleagues, will be present at booth F113.
The New Director of Sales Brings Extensive Experience
Sharing her excitement, Palacios explained that Kiron has a strong reputation on a global scale. She pointed out that the company is also recognized within the gambling market in Latin America.
Additionally, Palacios said that she will be delighted to help Kiron continue to grow. Finally, she said: “It’s always a fantastic boost to have a strong brand and portfolio behind you and while Kiron’s is already established in the areas I’ll be focusing on, there’s always growth to be achieved and I can’t wait to get started.”
“Kiron has earned a formidable reputation globally as well as in LatAm and I’m relishing the challenge of helping the team take it to the next level.“Letitia Palacios, director of sales LatAm at Kiron Interactive
Palacios studied at York University in Toronto, as well as Tecnológico de Monterrey. Throughout her professional career, she was a part of leading companies operating within the online and land-based gambling market in Latin America. This enabled Palacios to accumulate significant knowledge and experience, making her the perfect fit for the new role.
“Leticia has extensive industry experience across retail and online and her regional knowledge and contacts are unmatched.“Steven Spartinos, co-CEO at Kiron Interactive
Steven Spartinos, Kiron’s co-CEO, spoke about Palacios’ extensive experience and contacts within the Latin American gambling market. He explained that she makes a fine addition to the company’s growing team of experts. Finally, Spartinos predicted that its new director of sales for LatAm will positively impact its growth in the region.