July 3, 2024 2 min read


Fact-checked by Velimir Velichkov

Aristocrat Interactive and Hard Rock Digital Launch Online Games in NJ

Aristocrat Interactive and Hard Rock Digital Tuesday have signed a deal that would offer more iGaming options for New Jersey players

Aristocrat’s new iGaming division that aims to “be the leading global provider in the regulated Real Money Gaming industry,” Aristocrat Interactive, has inked a new agreement with Hard Rock Digital, the company busybuilding the future of online sports betting and interactive gaming.”

The announcement, which was made public earlier in the week, explained that iGaming players in the Garden State will benefit from a larger number of options

The Content & Aggregation department that belongs to Aristocrat Interactive will be responsible for making the gaming content available for Hard Rock Bet’s platform in New Jersey. 

Iconic Titles to Reach New Jersey Gamers 

According to a statement issued by Aristocrat Interactive Content & Aggregation’s managing director, Adrian Bailey, working together with Hard Rock Digital to make their gaming content accessible to their players using the Fusion Aggregation platform “marks the beginning of bringing some of the most engaging gaming experiences on the market” to Hard Rock Bet’s players.

Among other popular game titles players can expect to come across options like Twilight Forest, Buffalo, Timberwolf, Winfall Wishes, Wild Wild Emerald, Frog of Riches, Firelight II, Secrets of the Phoenix Elements, and Wild Lepre’Coins

Hard Rock Digital’s senior vice-president of casino, Grant Williams, also took the opportunity to comment on the new partnership. 

Williams considers that, by adding “these popular Aristocrat Interactive games” to Hard Rock Bet’s platform, they will bring new forms of entertainment to players “like no one else can.” 

The SVP further acknowledged that, ever since Hard Rock Bet was launched in the state, they’ve boosted their casino offerings by close to 1,000 new games.

Williams added that they were excited to keep adding one-of-a-kind gaming experiences to their “top-rated platform.”

Extension Plans Ahead

Presently found in New Jersey, the successful Aristocrat Interactive and Hard Rock Digital duo anticipates the launch of Aristocrat Interactive gaming content in more US states and markets in the near future.

The Hard Rock Bet app has gathered an impressive score of 4.9 stars in the App Store and 4.7 in the Google Play Store, making it one of the most appreciated real money gaming apps in the industry. 

Hard Rock Bet launched its proprietary integrated online casino-sportsbook platform in NJ in the summer of 2023. 

Florida, Arizona, Tennessee, Virginia, and Ohio also benefit from a sportsbook-only experience

After finishing her master's in publishing and writing, Melanie began her career as an online editor for a large gaming blog and has now transitioned over towards the iGaming industry. She helps to ensure that our news pieces are written to the highest standard possible under the guidance of senior management.

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