January 18, 2022 2 min read


White Hat Studios to Transform Deal or No Deal IP into Slots

When White Hat Gaming launched its dedicated iGaming studio by the (almost) same name, it knew it was onto a good thing. Now, White Hat Studios has teamed up with Banijay Brands to bring the joy of Deal or No Deal to players who enjoy slots.

White Hat Gaming will work on the popular game show title and transform it into an online slot experience for players in all regulated territories in the United States to enjoy. As the iGaming market is tipped to continue growing throughout 2022, White Hat has not slowed its pace of development.

White Hat has also established itself in a unique niche that allows the company to continually deliver on unique slot experiences. Part of this is the push towards branded games with titles such as Ted, Beavis and Butthead, Worms, and Sausage Party all part of the studio’s growing portfolio.

The Deal or No Deal IP will allow the company to continue scaling up its offer and bring new experiences to the US Market. Commenting on this, White Hat Studios CCO Andy Whitworth had this to say:

“We’re incredibly excited to unveil Deal or No Deal in the US, which promises to resonate massively within this new market. We look forward to launching Deal or No Deal slots, jackpots, full house, and RNG table versions using this great brand.”

White Hat Studios CCO Andy Whitworth

Great Opportunity for the Deal or No Deal Franchise

The opportunity was equally welcomed by Banijay Brands commercial director of gaming and gambling Lex Scott who acknowledged the tremendous work White Hat Studios has been putting in delivering spot-on experiences.

He further noted that thanks to White Hat Studios, the Deal or No Deal franchise would be similarly available to new audiences in the United States and the United Kingdom, and said:

“The slots game-style perfectly replicates the excitement of the actual show and we’re confident that will appeal massively to these new players, given how successful it has proven to be in Europe.”

Banijay Brands director of gaming and gambling Lex Scott

White Hat Studios has been seeking to expand its reach. The company teamed up with Scientific Games for a four-year content aggregation partnership, which will bolster its reach in the United States.


Luke is a media graduate who is looking to build upon his experiences from his strong love of sports betting and casino games which started during his first year of college. His fresh mindset always brings new content ideas to the team and his editorial skills will continue to grow with the help of the upper management team at GamblingNews.com.

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