Sports
August 15, 2023
Bet365 Rolls Out Never Ordinary, a New Global Campaign
Globally-recognized betting and gaming company bet365 announced the launch of a new thrilling global campaign called “Never Ordinary.” The recent announcement kicked off with a new TV advertisement, celebrating curling and portraying the growth of the sport as a cultural phenomenon. The new brand advertisement was filmed at a studio located in Madrid, Barcelona, as […]
Industry
July 28, 2023
Bet365 and Fanatics Rumored to Enter Arizona Market with New Licenses
Bet365 and Fanatics are rumored to be considering entering the Arizona sports betting market as the state prepares to award three new licenses. Arizona Department of Gaming Set to Expand Sports Betting with Three New Licenses The Arizona Department of Gaming (ADG) is preparing to issue three new sports betting licenses to expand the state’s […]
Industry
July 25, 2023
Rightlander, bet365 Extend Affiliate Compliance Deal
Gambling and betting giant bet365 has penned a partnership extension with Rightlander, a leading provider of innovative affiliate compliance solutions. The deal highlights the operator’s desire to promote safer gambling, as well as its commitment to high compliance standards. Rightlander and be365 have worked together for some time with the former company providing its comprehensive […]
Sports
July 20, 2023
Bet365 Launches Exclusive Fantasy Game with Scout Gaming
As a result, bet365 has launched its exclusive fantasy game that was developed by Scout Gaming Group and will cover the 2023/2024 Premier League season, one of the world’s most significant soccer series. Bet365 Introduces New Engaging Soccer Fantasy Game The free-to-play game has been designed to engage with sports fans and offer them a […]
Casino
July 19, 2023
Bet365 Launches “Unleash A Mercenary” with Incentive Games
As a result, bet365 and Incentive Games have released the Unleash A Mercenary original casino game that is now available to more than 130 countries. The game is a free-to-play title that is inspired by bet365’s exclusive Mercenary X slot and will help the operator to strike home with new and existing audiences. Bringing More […]
Casino
July 7, 2023
Push Gaming Signs Content Partnership Deal with bet365
Supplier of online casino content, Push Gaming, announced today it has signed a partnership deal with bet365 to go live across multiple territories with its portfolio of slots. In Line with the Company’s Expansion Ambitions The new content deal reached between Push Gaming and the Stoke-on-Trent-based online gaming operator will see Push’s entire portfolio of […]
Sports
July 6, 2023
bet365 and UFC Extend UK & Ireland Partnership For Another Year
Mixed martial arts organization, UFC, and online sports betting and gaming operator, bet365, announced their sports betting partnership in the UK and Ireland has been extended and will continue for a third consecutive year. Shared Vision of Innovation and Creativity The newly-extended partnership under which bet365 will continue as the Official Sportsbook Partner of UFC […]
Business
June 27, 2023
Inspired Entertainment Expands Virtual Sports Deal with Bet365
Inspired Entertainment, a leading business-to-business supplier of gambling content and technology, announced that it has extended its contract with bet365. Under the renewed deal, the provider will continue serving as the operator’s virtual sports provider. Bet365 is a long-time partner of Inspired Entertainment and has leveraged its products and solutions for years. As agreed, the […]
Sports
June 20, 2023
Incentive Games Joins bet365 to Deliver Exciting F2P Game
The new game continues the long-standing collaboration between the two companies as they build excitement for the Royal Ascot. This exciting venture combines Incentive Games’ expertise in developing engaging gaming solutions with bet365’s commitment to delivering top-quality experiences to its customers. Through their collaboration, the two companies highlight the importance of innovation in the gaming […]
Legal
June 14, 2023
ASA Rules in Favor of bet365 after Youth Advertising Allegations
The authority’s decision comes amidst growing concerns about the potential influence of gambling advertisements on vulnerable individuals, particularly the country’s youth. Despite bet365’s recent controversies, the ASA found the operator innocent this time, noting that boxing primarily appealed to mature audiences and Eubank Jr.’s followers largely consisted of individuals over 18. The Operator Did Nothing […]