The board of directors of the Sports Wagering Committee of the Tennessee Education Lottery gave WynnBET approval to launch its services in the state last week. Consequently, the company rolled out its mobile sports wagering product, which is available for download on Apple and Android devices.
WynnBET Launches Sports Betting Services in Tennessee
The premier casino and sports betting application, WynnBET, launched its mobile sportsbook services in Tennessee last week. The launch came after the board of directors of the Sports Wagering Committee of the Tennessee Education Lottery gave its approval. Consequently, WynnBET launched its services, making Tennessee the sixth state where the application has launched in less than nine months. Currently, the application is available for download anywhere in Tennessee, on both Android and Apple devices.
World-famous hospitality and casino company, Wynn Resorts, launched WynnBET last year. Since the launch, the company has already entered the markets in Indiana, Virginia, Colorado, Michigan, and New Jersey. Besides the markets where WynnBET is already live, the company has revealed that it has market access opportunities in Ohio, Nevada, Pennsylvania, Illinois, Iowa, and Massachusetts, subject to legalization and regulatory approvals from the relevant authorities in each jurisdiction.
Besides the Tennessee market entry, WynnBET’s previously announced marketing collaboration with the Memphis Grizzlies is expected to start next week. The collaboration will be activated during home games on May 10, 11, 13, and 14, at FedExForum. Furthermore, WynnBET will reveal its touring vehicle, which is a custom-built mobile experience traveling across the country.
WynnBET’s ongoing collaboration with the Memphis Grizzlies is going to focus on an innovative digital-first approach. This will be accomplished with the help of WynnBET integrations over multiple popular digital and broadcast programs. Such platforms include the Grizzlies and Grind City Media, as well as digital content studio and on-demand media platform. Furthermore, the duo will collaborate across multiple campaigns which will boost Grizzlies’ popularity on social media and mobile applications.