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Lottery
July 4, 2023
Allwyn Picks Leo Burnett and VCCP to Support the National Lottery
The incoming operator of the National Lottery in the UK, Allwyn, confirmed the strategic appointment of two agencies that will support the growth of the lottery in light of the upcoming Fourth License. On Monday, the company confirmed it appointed VCCP and Leo Burnett as joint creative advertising agencies that will support the National Lottery […]
Lottery
June 13, 2023
Allwyn Posted Unaudited Revenue of €1.65B in Q1 2023
Czech-based lottery group Allwyn International announced its preliminary results for the first quarter of 2023, posting a huge increase in revenue to reflect strong organic growth across all existing markets. Driving Organic and Inorganic Growth For the three months ended March 31, 2023, Allwyn registered total revenue of €1.65 billion ($1.78 billion), up 80% compared […]
Lottery
May 23, 2023
UK Lottery Records Stable Growth Ahead of Allwyn’s Impending Takeover
With revenues up across the board, Camelot UK showcased a strong performance and significant contributions to good causes. Despite the company’s limited remaining time as the operator of the National Lottery in the United Kingdom, its success should set an example for Allwyn. The Czech operator will officially take over in early 2024 and has […]
Lottery
April 4, 2023
Allwyn Sets Its Eyes on the Irish Lottery
The Czech operator started the year on a high note, scoring win after win. The company won the auction to take over the UK lottery, closed out the acquisition of the Camelot Lottery Solutions Group, and set itself up for further expansion. Recent news suggests Allwyn plans to compete for control over the Irish national […]
Industry
April 4, 2023
Vodafone to Help Allwyn Improve the National Lottery’s Tech Offer
Lottery giant Allwyn UK announced that it has finalized a new agreement with Vodafone. The new partnership will see the two companies upgrade the technological aspect of the UK National Lottery starting 2024. Vodafone agreed to provide IoT connectivity and broadband, which will be delivered as a private secure network for all retail sites, the […]
Lottery
March 6, 2023
Allwyn Closes Camelot LS Group Acquisition
Allwyn, a leading multi-national lottery operator, has completed the acquisition of the Camelot Lottery Solutions Group. The deal was announced in December 2022 and highlights Allwyn’s ambition to foray into the US market. With the deal now complete, Camelot LS Group and the companies it encompasses are now wholly owned subsidiaries of Allwyn. For reference, […]
Lottery
February 27, 2023
Allwyn Becomes Partner of the Wings for Life World Run
The leading lottery operator, Allwyn, announced Monday a new global partnership with the Wings for Life World Run. The Wings for Life World Run is an international annual running event that contributes to raising funds for research, as well as clinical studies that seek to develop a cure for injuries of the spinal cord. Thanks […]
Business
February 15, 2023
Allwyn to Reportedly Review Media Account
Allwyn, which secured the next UK National Lottery license and penned a deal to purchase the incumbent license holder, Camelot, is bracing for an eventful year. As it prepares to take the reins of Brits’ favorite lottery, Allwyn has reportedly launched a review of its media planning and buying account. As reported by Campaign, the […]
Lottery
February 6, 2023
Camelot’s Acquisition Completion Ensued Board and Team Changes
UK’s National Lottery operator, Camelot UK Lotteries Limited, announced this weekend the end of its ongoing acquisition by the winner of the fourth National Lottery license in the country, Allwyn Group. Transaction Completed The completion of the transaction with Allwyn brought together two leading lottery operators ahead of the start of the next National Lottery […]
Lottery
January 24, 2023
Allwyn Secures Approval from UKGC for Camelot Takeover
The announcement came Monday and marks a major step ahead in Allwyn’s acquisition of Camelot from the Ontario Teachers’ Pension Plan Board. The plan for the takeover was announced after a legal battle between the duo lasted for several months. Ultimately, Allwyn, as the winner of the fourth National Lottery license, agreed to acquire Camelot […]
