Super Group Promotes from Within, Names Kristy Ross COO

Super Group has enhanced its C-suite with the appointment of a new chief operating officer. The one stepping up to the task is Kristy Ross, the company’s chief of staff, who will now take on the COO mantle.

The Group Names Kristy Ross as Its New COO

Ross announced the happy news on LinkedIn, confirming that she has been selected as Super Group’s new COO.

Ross joined the business in 2023, initially serving as chief people officer. Last year, she was also named as chief of staff, expanding her responsibilities within the company. Now, her contributions have been acknowledged even further as she steps in as COO of the group.

Prior to joining Super Group, which is the Betway parent company, Ross spent more than 13 years at Renaissance Capital, serving as the business’s chief people officer and CEO for South Africa.

Before that, she had a short stint with Bank of America, where she worked as a human resources director.

Ross Thanked the Super Group Team for Their Trust

In her post on LinkedIn, Ross said that she was pleased to be trusted with the COO position at Super Group. She said that her time with the company has made her appreciate its dedicated teams and leaders. Ross noted that the opportunity to work with them has been an honor, as she expressed excitement to continue “building on the strong foundations already in place.”

Super Group is a business driven by talented people, clear ambition and a global mindset. In this role, my focus will be on enabling our teams to operate effectively, scale sustainably, and deliver against our long-term priorities.

Kristy Ross, COO, Super Group

Ross thanked the team for placing their trust in her and said that she is looking forward to what’s ahead.

Super Group Started 2026 with a Bang

In the meantime, Super Group just published its results for the first quarter of 2026, outlining record-breaking revenue. The increase was driven by strong performance in the Africa, Europe, Americas, and Rest of World segments.

In addition to that, the group announced changes to its reporting. Instead of reporting its Betway and Spin businesses as separate business segments, its reporting will now be split in an Africa category and an International category.

The company leadership was very pleased with how far the group has come and said that it is well-positioned for the remainder of 2026.