January 23, 2025 3 min read

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ROGA Launches RFP for New Responsible Gaming Certification Program

According to ROGA Executive Director Dr. Jennifer Shatley, the association’s newest initiative marks an important milestone in its mission to build an organization that provides valuable resources to promote responsible gaming

Responsible Online Gaming Association is making an important step in building a strong base to further enhance the gambling industry’s responsible gaming efforts.

ROGA to Launch New Initiative

Recently, the Responsible Online Gaming Association (ROGA) commenced an initiative to support operators’ continued commitment to responsible gaming standards. The Request for Proposal (RFP) process aims to create a certification program that will aid in keeping solid gaming standards to protect players from things such as harmful gambling practices, and also keep gaming fun and enjoyable.

The ROGA is an independent association that consists of eight of the largest online gambling companies in the United States. It was launched in March of last year and its members are committed to promoting evidence-based best practices for responsible gaming. The current members of the association are: DraftKings, FanDuel, bet365, BetMGM, Fanatics, Hard Rock Digital, Penn Entertainment, and Bally’s.

ROGA is further involved in educating the public and creating awareness initiatives aimed at consumers and the industry. The association’s newest initiative aims to improve the standards of the gambling industry by creating a responsible gaming framework that covers crucial areas.

These include self-exclusion, employee training, corporate policy, and more. According to the ROGA’s aims, the initiative should boost operators’ confidence in their existing responsible gaming practices and policies. It’s also hoped that this would further emphasize the culture of progress and ongoing advancement that set responsible gaming into the patrons’ experience. So far, the association has committed more than $20 million to responsible gambling initiatives.

Currently, the ROGA is looking for proposals from qualified service providers that have experience in managing such programs. Participants who contact the association must be prepared to sign a non-disclosure agreement (NDA) by January 28, 2025.

Officials Talk About the Initiative

According to ROGA Executive Director Dr. Jennifer Shatley, the association’s newest initiative marks an important milestone in its mission to build an organization that provides valuable resources to promote responsible gaming. Dr. Shatley expressed her excitement for the release of the RFP as it demonstrates the organization’s commitment to offering a comprehensive program to the operators in the growing gambling industry.

She further explained that this program aims to evaluate policies, responsible gaming support, exclusion protocols, marketing and advertising guidelines, and employee training. In addition, Dr. Shatley explained the ROGA’s focus on data-driven strategies to enhance the consumer experience, all done in an effort to ensure safe and entertaining gaming experiences for all.

She concluded: “The Association aims to educate, equip, and empower consumers so they can enjoy the fun of online gaming in a responsible way.”

Stefan Velikov is an accomplished iGaming writer and journalist specializing in esports, regulatory developments, and industry innovations. With over five years of extensive writing experience, he has contributed to various publications, continuously refining his craft and expertise in the field.

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