June 27, 2023 3 min read


Red Rake Gaming Partners with NLO to Extend Its Reach in the Netherlands

The collaboration marks an exciting development for both companies as they aim to capitalize on the growing Dutch online gambling market

As one of the leading gaming providers in the Netherlands, Red Rake has designed its award-winning portfolio to appeal to a wide demographic, bolstering client engagement with expertly crafted content. The partnership with NLO should further cement Red Rake’s regional presence, aiding the company’s expansion-minded strategy.

Both Companies Seek to Consolidate Their Market Position

Collaborating with NLO’s Toto sportsbook and casino is a natural next step for Red Rake. The operator has substantial expertise in the Dutch gambling industry, bringing a wealth of experience and a solid reputation to the partnership. NLO‘s extensive industry knowledge and growing customer base make it an ideal platform for Red Rake’s growing collection of engaging titles.

The leading supplier is well-known for its diverse online slots, table games, and video poker offerings, featuring stunning graphics, captivating themes, and innovative features. NLO’s customers will gain access to immersive and entertaining experiences, enhancing their overall engagement. Red Rake Gaming Malta managing director Nick Barr was excited to secure another high-profile regional partnership, maintaining the company’s leading position.

The Netherlands continues to be a very strong and important market… and we are confident that we can add significant value from our already proven games.

Nick Barr, Red Rake Gaming Malta managing director

The collaboration brings together two industry leaders, leveraging their strengths to create a compelling offer, elevating them above the competition. Their understanding of the local market will help them deliver an exceptional gaming experience to Dutch players, ensuring consumers can enjoy their content safely and responsibly.

Red Rake Cements Its Foothold in the Region

The Netherlands remains one of Red Rake’s core markets, justifying the supplier’s continued focus on the region. The beginning of June saw the supplier complete another milestone deal, partnering with JOI Gaming’s JACKS.NL brand. Similar collaborations with other local operators guarantee that Red Rake will remain a dominating force in the country, allowing the company to focus on international growth.

Red Rake maintains its European expansion ambitions, fostering partnerships with operators thanks to its feature-rich and engaging games. The recent collaboration with PokerStars Casino helped spread the developer’s selection of cutting-edge titles to players in multiple European regulated markets, such as the United Kingdom, Spain, Italy, and Romania, creating the perfect conditions for sustained growth.

As online gambling gains popularity in the Netherlands, players look for unique experiences and engaging gameplay. Red Rake’s exciting range of innovative casino games can be a substantial boon to operators seeking to expand in the competitive Dutch market, making it one of the go-to suppliers in the region. The deal with NLO cements the Netherlands as the core of Red Rake’sEuropean operations, positioning the operator for further growth across new and existing jurisdictions.

Deyan is an experienced writer, analyst, and seeker of forbidden lore. He has approximate knowledge about many things, which he is always willing to apply when researching and preparing his articles. With a degree in Copy-editing and Proofreading, Deyan is able to ensure that his work writing for GamblingNews is always up to scratch.

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