- Legal States
Fiona Simmons December 6, 2022 2 min read
Microgame Helps Lady Luck Games Debut in Italy
Lady Luck Games has confirmed in a press release that the company is set to enter the Italian iGaming market with Microgame, a leading aggregation platform in the industry. Microgame already powers more than 50 operators and offers products to 130+ brands, with Lady Luck Games now having the opportunity to enter with its own unique proposition in Italy, a coveted iGaming jurisdiction for suppliers from far and wide.
Microgame Welcomes Lady Luck Games to the Italian Market
Lady Luck Games will bring a variety of titles, including Mr. Alchemister, Valholl: Wild Hammers, Astro Anna, The Treasures of Tizoc, SpinJoy Society Megaways, and Beetle Bailey among other titles. Commenting on this opportunity, LL Lucky Games AB CEO Mads Jørgensen said:
Italy is the second biggest market in Europe, and we are delighted to enter it with Microgame, who is the quintessential strategic Italian partner. This is a significant step for us and one of many more to come.LL Lucky Games AB CEO Mads Jørgensen
Marco Castaldo, Microgame’s CEO, also welcomed the opportunity and said that the company was constantly looking to deliver the best possible experience to players. Lady Luck Games provides the sort of eye-catching and gameplay-sound titles that the platform is keen to feature and move forward with. Microgame presently has more than 50 B2B customers and spans over 50 years of experience in the iGaming sector.
Microgame previously teamed up with Flows, a no-code and plug-in solution that facilities a range of operations for partners and make it simpler to develop and deliver products at reduced costs. Microgame has similarly helped MGA Games enter the Italian market in September and assisted GSG last year.