- Casino
- By State
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- Georgia
- Florida
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Massachusetts
- Maryland
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
- By State
- Slots
- Poker
- Sports
- Esports
Lamontville Golden Arrows Select 10bet for Principal Partner
The new sponsorship agreement, spanning over the next three years, continues the growth of 10bet in South Africa

The global online gambling and sportsbook operator, 10bet, announced it forged a new sponsorship agreement, expanding further its global footprint. The company confirmed Friday it was selected as the principal partner of Lamontville Golden Arrows, a famous South African soccer club based in Durban. Under the terms of the new sponsorship deal, 10bet will benefit from brand exposure via the club’s main and reserve team kits. Per the new collaboration, the brand’s logo will be present on the front of the shirt of both home and away kits of the Golden Arrows for the next three years.
The new sponsorship agreement will help promote the 10bet brand and reach new audiences. At the same time, the collaboration complements the growth of the betting and gaming company in South Africa. In fact, recently, 10bet joined forces with South Africa’s national men’s team, Bafana Bafana. That deal saw the brand become the Official Betting Partner of the team.
Michelle Henriques Colborne, 10bet SA’s chief revenue officer, spoke about the rich history of the Golden Arrows and acknowledged the club’s strong presence in the country. At the same time, she highlighted the unique growth opportunity that the new collaboration represents for 10bet.
According to Colborne, 10bet and the Golden Arrows share similar passions and goals. She predicted that the collaboration will help the club engage with new fans and connect better with existing fans while helping 10bet grow further as well.
“Golden Arrows is a brand with a rich history, strong presence and support, and is a perfect complement to our own growth ambitions here at 10bet SA.“
Michelle Henriques Colborne, chief revenue officer at 10bet SA
10bet Continues to Grow South African Presence
The betting and gaming company’s chief revenue officer addressed the collaboration with Bafana Bafana. She said that the deal with the famous team “is one based on pride, passion and the love of the beautiful game.” Colborne spoke about Bafana Bafana, saying that it is a famous brand that millions of South Africans love. Last but not least, she explained that the agreement with the team represented another excellent deal that can help fuel the growth of 10bet in the region while bringing thrilling experiences for sports fans.
“As Lamontville Golden Arrows we are delighted to welcome on board our new sponsor, 10bet, to kick start the 2023-2024 season,“
explains a representative of the Lamontville Golden Arrows
A representative of the Lamontville Golden Arrows shared the excitement of 10bet’s chief revenue officer. The representative explained that 10bet believes in the club’s goals, vision and values. Finally, the representative of the club predicted that the collaboration will enable Golden Arrows to reach new football fans across the country.
Related Topics:
William Velichkov is a research-driven writer. His strengths lie in ensuring factual accuracy, vetting government documentation and reaching out to regulators and other officials. He is particularly fond of financial reporting, the sports betting industry, B2B partnerships and esports betting developments. William is a strong asset to the Gambling News team as he adds a bedrock to our reporting.
Must Read
Sports
August 29, 2025
PointsBet Backs MIXI as Takeover Battle Nears Deadline
Sports
August 29, 2025
Sports Betting Alliance Blasts Illinois’ Dysfunctional Tax
More Articles
Sports
September 4, 2025
UFC Fight Nights Heads to Galaxy Arena for 2026-2029 Series
Sports
September 4, 2025
Gambling Isn’t Bad If Done Responsibly, Says Leading US Trade Group
Sports
September 4, 2025
Juventus vs. Inter Milan 2025-26 Serie A Odds, Time, and Prediction
Business
September 4, 2025
Polymarket Cleared to Relaunch US Prediction Market
Industry
September 4, 2025
Report Shows Rise in Youth Gambling and Gaming in BC
Sports
September 3, 2025
Paddy Power Teams Up with the NFL in the UK and Ireland
Sports
September 3, 2025
Watchdogs Align Ad Rules for UK and Foreign Gambling Companies
Sports
September 3, 2025
2025 Enjoy Illinois 300 NASCAR Odds, Time, and Prediction
Casino
September 3, 2025
Dutch Gambling Licences to Require Operator Exit Plans
Industry
September 3, 2025
Illinois Bettors See New Fees as Sportsbooks React to Tax Law
Sports
September 2, 2025
Diego Lopes vs. Jean Silva Noche UFC 3 Odds, Time, and Prediction
Industry
September 2, 2025
Norsk Tipping Faces Penalty Due to Long-Running Lottery Mistake