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Industry
July 24, 2024
BHA Unveils Its New Betting Sponsorship Code of Conduct
The British Horseracing Authority (BHA) unveiled its new Code of Conduct for racing in the UK. The new code covers sponsorship agreements with gambling operators and fulfills a policy proposal for all sports set out in the Gambling Act white paper. The New Code Reflects BHA’s Social Commitments The new Code of Conduct, the BHA […]
Sports
July 1, 2024
1XBET Renews FC Barcelona Deal for Five Seasons
FC Barcelona unveiled the renewal of its partnership agreement with 1XBET. As a result, the online gambling operator will continue to serve as the club’s global partner and official betting partner. Under the extended agreement, the tie-up has been extended for five more seasons and will therefore run through June 2029. The agreement will provide […]
Sports
July 1, 2024
Burnley FC Pens Record Two-Year Front-of-Shirt Deal with 96.com
Burnley FC, a professional soccer team based in Burnley, Lancashire, England, has unveiled a monumental new deal with operator 96.com. The arrangement, described as a record two-year sponsorship deal, will see 96.com’s logo appear on the Clarets’ jerseys. As per the deal, the logo will appear on both the men’s and women’s first-team kits. As […]
Sports
June 26, 2024
Circa Sports Becomes Partner of NHL’s Chicago Blackhawks
The Chicago Blackhawks unveiled a new multi-year partnership deal with Circa Sports, a Vegas-based sports betting operator. Under the new deal, the sportsbook will serve as the official jersey patch sponsor for the Blackhawks home red jerseys. This partnership would notably mark the first time a partner has been added to the club’s game jerseys. […]
Industry
June 14, 2024
Crystal Palace’s Gambling Deal with Net88 Attracts Scrutiny
Crystal Palace FC’s recent gambling sponsorship doesn’t sit well with all fans. Set to run until the summer of 2026, the record two-year deal will see Net88’s logo appear on the club’s jerseys. As agreed, Net88’s logo will be added to the front of the soccer team’s Premier League shirts. The deal will continue until […]
Sports
May 8, 2024
William Hill Is on the Verge of SPFL Sponsorship Deal, Reports Say
British gambling operator William Hill is close to signing a landmark deal with the Scottish Professional Football League (SPFL). Reports say that the 888-owned gambling company could become the league’s new title sponsor for the next few years. The SPFL began the search for a new sponsor following the conclusion of its deal with Cinch, […]
Esports
January 23, 2024
Rollbit and FaZe Clan Sign Major Esports Sponsorship Agreement
One of the most recognizable and influential gaming organizations in the world, FaZe Holdings Inc., announced a new strategic sponsorship agreement by teaming up with the leading online gambling operator, Rollbit. Details regarding the new multi-million esports sponsorship deal emerged today. Under the terms of the groundbreaking agreement, Rollbit will be designated as a global […]
Industry
January 18, 2024
BoyleSports Extends Sponsorship Deal with HRI Racecourses
BoyleSports, an Irish gambling company, has unveiled a new partnership deal with Horse Racing Ireland (HRI) Racecourses, HRI’s arm responsible for running the company’s racecourses throughout the country. The three-year deal will see the two parties collaborate until 2027. As per the arrangement, the bookmaker has renewed its sponsorship of the Irish Grand National, a […]
Sports
January 16, 2024
RIVALO Becomes Deportivo Pereira’s Official Sponsor
RIVALO, Colombia’s leading online gambling and sports betting operator, has formed a major new partnership. As announced by the company, the casino giant has become the official sponsor of Deportivo Pereira, a professional Colombian soccer team. As one of the big soccer teams in the country, Deportivo Pereira will promote RIVALO’s brand, allowing it to […]
Industry
January 5, 2024
Betfred Extends Epsom Partnership, Pledging Enduring Support
Betfred, the renowned UK-based bookmaker, has extended its partnership with The Jockey Club, further solidifying its support for The Derby Festival, set at Epsom Downs. The renewed collaboration secures Betfred’s involvement with The Jockey Club until at least 2026 and should be welcome news for fans of the sport. The Two Parties Strengthen Their Collaboration […]
