12BET Celebrates 15 Years in iGaming with Betradar Integrations

12BET, an international iGaming and sports betting operator, will integrate Betradar, Sportradar’s sports betting data division, into its offerings. This addition celebrates the 15th anniversary of the former company.

Betradar powers its clients with a rich selection of products, such as live odds, virtual sports, live streaming and statistics. Its integration into 12BET will allow the company to elevate the end-user experience, engaging fans with exciting tools.

12BET clients will now be able to benefit from Betradar’s comprehensive selection of services backed by real-time data.

The iGaming specialist will further celebrate its anniversary with promotional Indian Premier League offers. This will include a rich selection of cricket games with exciting prizes on the line. Players in India will have a shot at prizes such as a Mahindra XUV 700, a Royal Enfield Meteor 650 and Samsung products.

12BET Is Happy to Welcome Betradar as a Partner

A 12BET spokesperson commented on the new partnership with Betradar. They said that the operator is happy to welcome the famous sports betting brand as its new sportsbook provider.

According to the spokesperson, 12BET will continue providing the best possible experiences to its players, just like it always had strived to. These experiences will now be further bolstered by Betradar and its unparalleled sports betting expertise, the company representative said.

They concluded that 12Bet is looking forward to celebrating its 15th anniversary and providing fans of the IPL with the chance to win great prizes.

12BET is a prominent iGaming company that offers a huge selection of gaming products, such as online gambling, sports betting, lottery and keno. The company holds a PAGCOR license in the Philippines and remains a leading online gambling operator.

Sportradar Continues to Grow with Key Integrations

Sportradar, 12BET’s new partner, is a major sports data specialist. The company recently integrated its ad:s marketing technology into Snapchat, following an agreement with Snap Inc. Ad:s will allow operators to target adult Snapchat users with customized ads and tap into the social media’s hundreds of thousands of regular users.

In mid-March, Sportradar released its financial results for Q4 2022, highlighting its growth and full-year profits. The company’s CFO, Ulrich Harmuth said that the results attest to the company’s continued momentum, noting that Sportradar demonstrated operational leverage in its business model in spite of its significant investments.

A recent report by Sportradar demonstrated that the number of suspicious matches in professional sports has mounted up.