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Sports
August 23, 2023
ASA Backs William Hill in Ads Ruling Involving Former Athletes
ASA originally addressed the matter as it suspected that the involvement of Savage in a brief video excerpt posted on Twitter in February 2023 broke the CAP Code. Specifically, ASA contended that Savage is a sports figure that holds a strong appeal with younger audiences, which was a direct breach of the advertising rules in […]
Industry
August 16, 2023
William Hill US Launches Renewed App in Nevada
William Hill’s US arm has launched an enhanced version of its sportsbook app in Nevada following a short shutdown. The release of the new app comes a few weeks ahead of the new NFL season, ensuring that bettors will have the best possible experiences. The new app launched earlier today, following a short maintenance period […]
Industry
August 2, 2023
William Hill Features Eric Cantona In New Advertising Campaign
Eric Cantona, a French soccer legend, formerly playing for Manchester United, has joined British operator William Hill for a new advertising campaign. Under the slogan “Who You Got?”, the campaign will promote the gambling operator’s EPIC Value products. William Hill’s new campaign launches today, just in time for the upcoming start of the 2023/24 soccer […]
Casino
July 5, 2023
Play’n GO Forays into Retail Gaming, Launches Book of Dead with William Hill
Play’n GO, a developer of exciting casino experiences, announced that its best online slot, Book of Dead, will now be available at land-based casinos in the United Kingdom. The launch of the game’s retail edition comes thanks to a partnership agreement between the developer and William Hill. As a result of the deal, players can […]
Business
July 4, 2023
888 Holdings’ William Hill Keeps the Status Quo in 2022
William Hill Limited, a UK-based subsidiary of Gibraltar-based 888 Holdings, has published its annual financial report for 2022, a flat year in which foreign exchange gains helped the business to profit. Betting Shops Saved the Day For the 52 weeks ended December 27, 2022, William Hill generated net revenue of £1.2353 billion ($1.5688 billion), ending […]
Casino
May 12, 2023
William Hill to Use Eurovision Profits to Support Ukraine
Ukraine has been at war with its belligerent neighbor which illegitimately invaded the country in February 2022. The events ever since have been well-documented, with the United Kingdom taking the side of the victim. William Hill Committed to Helping Ukraine Now, William Hill wants to do its part and the company has vowed to donate […]
Industry
May 11, 2023
PA Betting Services, William Hill Extend Partnership
Several months after agreeing to provide DAZN BET with racing data, PA Betting Services announced that it has expanded its existing agreement with the leading gambling operator William Hill. Under the extended deal, the former company will continue to provide the operator with UK and select International Horse Racing Data and UK Greyhound Data. The […]
Industry
March 29, 2023
William Hill’s Failings Reveal an Underlying Regulatory Weakness
As the effects of the £19.2 million fine continue reverberating across the gaming industry, Williams offers a new perspective on the situation, concluding with a warning to all operators considering investing in the UK. While 888 has agreed to pay up without much hassle and implemented substantial remedial measures, the data implies that William Hill’s […]
Industry
March 28, 2023
888 Is Prepared to Pay the $24M William Hill Fine
888, William Hill’s ownership company, released a statement regarding the fine imposed by the United Kingdom’s Gambling Commission. As the group had previously announced, it is prepared to take responsibility for its subsidiary’s past failures. Earlier today, the UKGC slammed the British operator with a £19.2 million ($23.67 million), the largest penalty it has ever […]
Industry
March 28, 2023
UKGC Serves William Hill Group with $24M Penalty Settlement
The UK Gambling Commission has finally pronounced its verdict on William Hill, slapping the operator with a gargantuan fine of £19.2 million ($23.67 million). This is notably the largest fine ever handed by the commission, exceeding the previous record of £17 million. The commission explained that the William Hill Group will have to pay £12.5 […]
