Sports-related activity has always been a great landing spot for brands looking to gain greater exposure. From Little League baseball to UEFA, associating a company name with a team or a league is guaranteed to bring an increase in traffic. Become a sponsor and that increase jumps substantially. Betclic, the France-based online sports betting operator, […]
LeoVegas has acquired Expekt Nordics from BetClic Group for €5 million, as part of its strategy to expand in Sweden and Scandinavia. Scandinavian Sports Betting Expansion Strategy iGaming operator LeoVegas has purchased the Expekt sports betting brand from Betclic Group for a total of €5 million, becoming the sole owner of the Maltese company’s assets […]
Betclic is tapping the talent of Rich Ellis who will head the data department at the company, having worked for over seven years at TSG. Rich Ellis to Spearhead Data Strategy at Betclic Betclic is tapping talent from The Stars Group (TSG) with the company scooping up former data science director Rich Ellis who will […]