July 26, 2021 3 min read

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RubyPlay Signs Integration Partnership with Relax Gaming

One of the world’s most popular casino game providers, Relax Gaming, has partnered up with RubyPlay and in doing so, Relax will integrate all games that are developed by RubyPlay. The operator continues to grow and expand and finally managed to reach massive recognition for its player-focused approach.

With this deal, RubyPlay will benefit a lot due to the fact that Relax has a massive influence on the MGA, as well as the European market. Considering the fact that its games are unique, they are expected to be a massive hit.

Relax and RubyPlay in New Partnership

The Malta-based developer has a wide array of both land-based and social games and is able to impress players and provide them with a unique gaming experience with its interactive approach. Some of the richest titles by RubyPlay include recent releases such as Enter the Vault, Adventures of Li’l Red and Grand Express Action Class, while one of its most notable games is Alice in the Wild.

Simon Hammon, the CPO of Relax, shared a few thoughts on the partnership. He said that RubyPlay is now well-established and known for creating player-focused content that is widely recognized, and that it will be a nice addition to the family of Relax.

Hammon continued, adding this partnership highlights the fact that by integrating various studios, Relax cares for more than just wider reach and great distribution. Partnerships such as the one with RubyPlay also help operators who appreciate and create top-quality games to get recognized for their hard work and dedication.

The COO of RubyPlay, Ittai Zur, stated that RubyPlay couldn’t be more excited about the Relax partnership. The company’s passion for creating the best gaming experience is the main motivation behind its work. Zur acknowledged Relax by stating that it is a well-established company that has gained a reputation for its fairness, speed-to-market and flexibility. These characteristics make it the ideal partner for Ruby.

Relax Gaming Won Numerous Awards in 2021

2021 has been nothing short of amazing for Relax. As one of the world’s greatest B2B gaming suppliers, Relax managed to win 4 EGR B2B Awards. Innovation in Mobile and Casino Software Provider were among those rewards. Furthermore, the provider also grabbed two CasinoBeats Developer Awards. Finally, the International Gaming Awards will take place in London later on, and Relax has been nominated for four more awards.

This comes as no surprise, considering the fact that Relax is one of the world’s leading providers. Its portfolio consists of over 2,000 casino games, including slot machines, table games and bingo games. Thanks to its numerous partnerships, such as the one with RubyPlay, its games are very diverse.

Filip Mishevski has been covering online gambling and cryptocurrencies for the past few years. He has written countless articles, how-to-guides, insights and news, and is keen on sharing his extensive knowledge in the aforementioned fields. He’s very passionate about soccer and MMA and is interested in how the online gambling industry will shape our future and thus, influence our lives.

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