- Legal States
Fiona Simmons March 2, 2022 3 min read
Relax Gaming Adds Intouch Games to Aggregator Platform
Relax Gaming has teamed up with progressive slots developer Intouch Games and added the company to its Powered By Relax platform offering, which includes thousands of slots by numerous developers worldwide.
The studio will benefit from Relax Gaming’s established track record for technical delivery and market reach, which will allow the Intouch titles to reach new audiences, grow their footprint, and look for new innovation channels.
Expanding Footprint and Delivering on Quality Games
Intouch also produces eight new games a month helped by a team of 450 staff members, the official press release stated. Relax Gaming has access to numerous B2C sites and will make sure that players receive Intouch’s top-quality products.
Some of the games that will be featured on the biggest regulated European markets as a result of the Powered By Relax partnership include Money Grows on Trees, Big 7 Slots and Fishin for Wins, and more. These games will be now offered readily to partner brands in the Powered By Relax platform.
The platform is further optimized to accommodate mobile players which now account for 85% of the entire traffic going the way of iGaming brands. Relax is committed to expanding its portfolio of titles along with the recent additions of Spadegaming and Spinmatic. Commenting on this success, Relax Gaming CPO Simon Hammon said:
“With so much experience, both as a studio and an operator, we are delighted to partner with Intouch Games. The care and dedication their sizable team puts into crafting innovative games makes them the perfect Powered By Relax partner.”Relax Gaming CPO Simon Hammon
Expanding Relax Gaming’s List of Titles to B2B Partners
The deal is important as it helps Relax Gaming expands its offer and include more operational capabilities. Intouch global head of commercial Charles Mott was equally pleased with the developments and welcomed the opportunity to be working with Relax Gaming:
“We chose Relax due to the sheer breadth of coverage they allow us. The company’s list of operators is one of the best in the market and the professionalism, organization, and ease with which we have been able to integrate has been second to none.”Intouch global head of commercial Charles Mott
Intouch envisions rapid growth that is paired with the company’s strategy to continue scaling up its experience. The studio received the Unique Gaming Company award during the UK’s International Gaming Awards last September.
Relax Gaming previously agreed to supply content to Lottoland and the company added Silverback to its ranks in January.
Although Fiona doesn't have a long-spanning background within the gambling industry, she is an incredibly skilled journalist who has built a strong interest in the constantly growing iGaming network. The team at GamblingNews.com is glad to have her on our roster to help deliver the best stories as soon as they hit. Aside from writing, she loves to dabble in online casino games such as slots and roulette, both for her own enjoyment and also as research to better improve her understanding of the industry.