October 7, 2024 3 min read

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Playtech and UNLV Team Up to Explore AI-Powered RG Tools

Playtech is set to provide crucial funding and expertise that will allow the IGI to explore how AI could train chatbots and encourage safer gambling behaviors among sports bettors

Gambling software development company Playtech has unveiled a new multi-year partnership with the University of Nevada, Las Vegas (UNLV). Under the agreement, the two parties will work together to discover new tech-powered sustainable gambling solutions.

Playtech and IGI to Explore New Solutions

The arrangement will see Playtech work closely with UNLV’s International Gaming Institute (IGI) on “various topics of mutual interest/shared interest, drawing on the extensive experience of both organizations.”

The UNLV IGI has three decades of experience in the provision of research-based solutions, reliable industry insights and robust executive education to the overall industry. The institute and Playtech will join forces to leverage AI and machine learning for the promotion of safer gambling.

Playtech is set to provide crucial funding that will allow the IGI to explore how AI could train chatbots and encourage safer gambling behaviors among sports bettors. To top it all off, Playtech has supported an internship at the inaugural Gaming Manufacturing Internship Program at IGI’s Center for Gaming Innovation.

Executives Are Looking Forward to Protecting Players

Playtech and UNLV representatives expressed excitement about the tie-up and its potential to shield players from gambling harm.

PhD Kasra Ghaharian, director of research at UNLV IGI, commented on the matter, expressing a thrill about the opportunity to advance the institute’s responsible gambling research together with Playtech. Ghaharian lauded Playtech as an expert in AI and machine learning and said that its capabilities will contribute immensely to the new research.

As responsible gambling becomes increasingly important in the US and around the world, our collaboration with Playtech is more vital than ever.

PhD Kasra Ghaharian, director of research, UNLV IGI

PhD Brett Abarbanel, executive director at UNLV IGI, was likewise pleased with the arrangement, saying that he feels excited to work with Playtech across IGI’s various education, innovation, and research programs.

Playtech is a global leader in gambling and gaming, and together we will advance a stronger, more sustainable industry.

PhD Brett Abarbanel, executive director, UNLV IGI

Lastly, Jonathan Doubilet, vice president of business operations at Playtech, said that his team is delighted to join forces with the prestigious UNLV IGI. He said that the institute’s understanding of the sector and gambling technology is invaluable to the industry as it continues to generate powerful insights that benefit stakeholders.

Supporting their cutting-edge research, to lead the way in developing innovative solutions to enhance player protection and promote safer gambling behaviors, is a priority for us.

Jonathan Doubilet, VP business operations, Playtech

Speaking of Playtech, investors just criticized a new executive bonus scheme.  

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