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Playson Grows Swiss Footprint with Pasino Partnership
The iGaming content supplier continues to grow its footprint by agreeing to supply its games to another leading online gambling operator in Switzerland
The fast-growing digital entertainment supplier, Playson, announced a new European-facing agreement. On Tuesday, the company confirmed it joined forces with the online brand of Casino Du Lac Meyrin SA, Pasino. The new content agreement effectively extends Playson’s footprint within the regulated gambling market in Switzerland, enabling its engaging titles to reach new players.
The latest deal represents an important milestone for Playson. This is because it reaffirms its position in the market, where it has currently joined forces with seven of the top 10 iGaming operators. At the same time, the new deal enables Pasino to deliver thrilling new games for its growing customer base.
Per the new agreement, Pasino’s customers will be able to access fan-favorite games from Playson, including Wolf Land, 3 Pots Riches and Crown and Diamonds, among others. Strengthening its offering, the operator anticipates growing its position within the market in Switzerland, identified for its potential.
The deal with Pasino also complements Playson’s global growth. This is because it underlines the company’s plans for expanding on a global scale and hitting elevated targets throughout 2023 and beyond.
Recently, Playson announced the launch of Wolf Land, the latest addition to its popular Hold and Win series. The 5×4 reel slot game offering RTP of 95.66% and a max win of 3,000x was released early in August, expanding further the provider’s growing portfolio.
Pasino, Delighted to Expand Its Offering with Playson Titles
Rupert Ecker, Pasino’s managing director, praised the portfolio of games from Playson. He highlighted that those games are well-received by the players in Switzerland and added that the Pasino is thrilled to expand its offering by adding such engaging and unique titles. “Pasino always wants to sign deals with the best providers in the industry and Playson fits that category with its enchanting catalog of titles,” explained Ecker in conclusion.
“To now be live with seven of the top 10 operators within Switzerland is testament to how Playson’s content resonates with local players and sparks engagement.“
Blanka Homor, sales director at Playson
Blanka Homor, Playson’s sales director, said that it is great to see the company’s content live with seven out of the top 10 online gambling operators in Switzerland. She said that this achievement reaffirms the quality of Playson’s content and its popularity among the players. Finally, Homor predicted that powered by Playson’s games, Pasino will continue to grow and deliver unique games to its growing customer base.
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William Velichkov is a research-driven writer. His strengths lie in ensuring factual accuracy, vetting government documentation and reaching out to regulators and other officials. He is particularly fond of financial reporting, the sports betting industry, B2B partnerships and esports betting developments. William is a strong asset to the GamblingNews team as he adds a bedrock to our reporting.
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