October 11, 2022 3 min read

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Cumulus Media Introduces New Sports Radio in San Francisco

The audio-first media company offering premium content to millions of people every month, Cumulus Media, announced the launch of a new radio station for sports news and sports betting information for the audience in San Francisco.

810 the Spread Launches in San Francisco

The announcement about the launch of the new station called 810 The Spread came Monday. The new station will offer invaluable insight for sports fans including news and behind-the-book perspectives from industry experts. Moreover, listeners of the new radio station will benefit from sports information and sports betting updates. The new station is already live on 810 frequency, which used to be the frequency of the historic Talk Radio KGO-AM for the last eight decades.

According to Cumulus Media, the weekday program of 810 The Spread kicks off with Bet QL Daily, a show for sports and betting fans that runs between 6 AM and 9 AM. Bet QL Daily is hosted by industry experts Joe Giglio, Joe Ostrowski and Erin Hawksworth. After that, 810 The Spread’s programming continues with Jim Rome between 9 AM and 12 PM. 

Then, between 12 PM and 4 PM 810 The Spread features You Better You Bet, a show with hosts Ken Barkley and Nick Kostos. The show covers the latest movements in the market as well as other sports updates. Cumulus Media vowed that You Better You Bet will feature unique sports betting talks as well. 

Between 4 PM and 8 PM, the station offers live sports betting updates from different sports as a part of Bet MGM Tonight with hosts Trysta Krick, Ryan Horvat and Quinton Mayo. Sports fans that listen to this show will get the latest scores among other key details from MLB games. After Bet MGM Tonight, CBS Sports Radio fills in the air from 8 PM through 12 AM.

The Radio Station to Deliver Unique Sports Insights

Kevin Graham, 810 The Spread’s program director, explained that the station will offer information for sports bettors and sports fans within the Bay Area. He added that industry experts will provide unique betting insights along with interesting talks about sports. Additionally, Graham pointed out that the station will offer “specific gambling information.”

810 THE SPREAD will be the Bay Area’s best bet for sports fans and sports betting enthusiasts, and we are pleased to introduce sports-betting radio to our community.

Kevin Graham, program director at 810 The Spread

Larry Blumhagen, Cumulus San Francisco’s vice president and market manager, added that the new station complements the already established sports brands 1050 KTCT and KNBR 680AM/104.5FM. In conclusion, Blumhagen said that the company is excited to serve sports fans and bettors alike within the Bay Area.

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1 Comment

  • Hunt Turnrr
    October 12, 2022 at 1:10 am

    Terrible format. Really boring after five minutes. Sorry I have to say I am an ex KGO listener. Bay Area radio has taken several steps back.

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