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Fiona Simmons February 9, 2023 2 min read
Covers.com and Caesars Sportsbook Team Up Ahead of Super Bowl LVII
The content specialist and the prominent sportsbook are collaborating to bring Super Bowl fans even more insights ahead of the Big Game
Caesars Sportsbook will collaborate with Covers.com starting on Thursday, February 9, through Sunday, February 12.
The partnership begins with Covers visiting Phoenix to record an “on-the-ground” episode of its Sharp 600 podcast, which will focus heavily on game lines and player props, which are expected to be two big parts of the betting markets to be covered on Sunday.
Covers senior industry analyst Jason Logan will then host a special edition of the podcast on Friday, February 10. Logan will have a number of prominent guests in attendance, including many of Caesars Sportsbook’s own ambassadors and guests.
Logan will further offer insight into his own predictions for the upcoming game between the Kansas City Chiefs and the Philadelphia Eagles, a game where some sports betting services argue there are no favorites.
More Editions of the Podcast to Come
A “Mega Pod” episode of Sharp 600 will also be coming on Saturday afternoon. Covers head of content Brandon DuBreuil has welcomed the opportunity to seek closer collaboration with Caesars Sportsbook and provide a range of experiences for fans of the sport:
We’re excited at the prospect of attending the first edition of the event to be held in a state with legal sports betting.Covers head of content Brandon DuBreuil
He added that Caesars Sportsbook is a key partner in the sports world and that the present collaboration is a unique opportunity for Covers. DuBreuil added that Super Bowl is one of the most important sports events and both the publication and Caesars stand to benefit from their respective expertise and exposure.
The latest event is expected to see a record number of sports bettors according to the American Gaming Association. Some 50.4 million people are expected to wager on the outcome of Super Bowl LVII, the association said in a statement.