betFIRST Teamed with Spinomenal to Add More Casino Content

Belgian casino site betFIRST announced its portfolio of casino content providers has expanded with Spinomenal, a relatively new casino content developer with a fast-growing portfolio of titles.

‘Slick and Entertaining Experience’

The agreement with Spinomenal will see the best part of the developer’s gaming content feature on betFIRST Casino, increasing the product offering of betFIRST’s library with the additions of Joker Madness, Beer n’ Dice and Wildfire Fruits Dice, among others.

Commenting on the new development, Daphne Bal, head of marketing services at betFIRST, reiterated the company’s commitment to “working to deliver a slick and … entertaining experience” to its customers.

“Spinomenal’s games are the ideal match for the rest of our library and will certainly be enjoyed by our many loyal players,” Bal added.

The agreement with Spinomenal is in line with betFIRST’s continuous efforts to keep their game library updated with titles from rising and established industry providers. Relying mostly on its considerable offering of casino products, betFIRST has built a name for itself as a provider of all-round gaming and entertainment.

Spinomenal’s growing library of casino content that is already featuring over 100 game titles will additionally diversify betFIRST’s library to help the gaming brand maintain its position as Belgium’s preferred online casino.

Affirming Local Market Presence

Recently, betFIRST signed partnerships with Darwin Gaming and BF Games to increase its lure to online casino players. But the company’s efforts to build its brand are not limited to the iGaming vertical only.

Seeking to affirm its place in the local gaming market, betFIRST signed a sponsorship deal with Belgium’s Division A soccer club Royal Antwerp earlier this month to boost its brand awareness via the team’s shirts and in the digital space.

Royal Antwerp and betFIRST agreed on a five-year sponsorship deal starting from the 2022-23 season but the deal may be ditched in case the country introduces a blanket ban on gambling advertising across sports assets, including the popular shirt sponsorship deals.

As for Spinomenal, the developer of gaming content recently launched non-fungible token (NFT) slot tournaments named Royal Sharx. The first-ever NFT slot tournaments were launched on June 27 in partnership with NFT expert Aplica Media.

The announcement for the partnership with Aplica Media came just days after Spinomenal signed a content distribution deal with Groove, an iGaming aggregator with over 5,000 game titles, to become part of its portfolio of over 60 game content suppliers.

The addition of Spinomenal’s content to Groove’s gaming offering additionally expanded the developer’s presence in Europe, making its content more accessible to gaming operators.