Horse racing in Australia thrives during the pandemic as Australian bettors shift their preferences to the online segment. Mobile Horse Betting Handle Grows in Australia Racing turnover continues to shift online as the COVID-19 pandemic has forced retail venues to shut down, impacting TAB, one of Australia’s leading sports and racebook. An estimated 86.5% of […]
A technical outage on Saturday left many Tabcorp sports bettors unable to bet on the Melbourne Cup, costing $100 million in betting turnover according to Racenet. Tab’s Melbourne Cup Outage Disrupts Bettors’ Saturday Plans The Melbourne Cup Week is one of the largest and most looked-forward horse racing and betting competitions Australia has to offer. […]
Marketing campaigns may serve many purposes, but they all aim at bringing the attention to one’s products. And the new marketing campaign by Tabcorp does exactly that, for all the good reasons. The betting arm of Australian gaming company Tabcorp Holdings, TAB, has recently launched an advertising pitch that is seeking to exploit on bettors’ […]
