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Sports
June 26, 2024
Circa Sports Becomes Partner of NHL’s Chicago Blackhawks
The Chicago Blackhawks unveiled a new multi-year partnership deal with Circa Sports, a Vegas-based sports betting operator. Under the new deal, the sportsbook will serve as the official jersey patch sponsor for the Blackhawks home red jerseys. This partnership would notably mark the first time a partner has been added to the club’s game jerseys. […]
Industry
June 14, 2024
Crystal Palace’s Gambling Deal with Net88 Attracts Scrutiny
Crystal Palace FC’s recent gambling sponsorship doesn’t sit well with all fans. Set to run until the summer of 2026, the record two-year deal will see Net88’s logo appear on the club’s jerseys. As agreed, Net88’s logo will be added to the front of the soccer team’s Premier League shirts. The deal will continue until […]
Sports
May 8, 2024
William Hill Is on the Verge of SPFL Sponsorship Deal, Reports Say
British gambling operator William Hill is close to signing a landmark deal with the Scottish Professional Football League (SPFL). Reports say that the 888-owned gambling company could become the league’s new title sponsor for the next few years. The SPFL began the search for a new sponsor following the conclusion of its deal with Cinch, […]
Esports
January 23, 2024
Rollbit and FaZe Clan Sign Major Esports Sponsorship Agreement
One of the most recognizable and influential gaming organizations in the world, FaZe Holdings Inc., announced a new strategic sponsorship agreement by teaming up with the leading online gambling operator, Rollbit. Details regarding the new multi-million esports sponsorship deal emerged today. Under the terms of the groundbreaking agreement, Rollbit will be designated as a global […]
Industry
January 18, 2024
BoyleSports Extends Sponsorship Deal with HRI Racecourses
BoyleSports, an Irish gambling company, has unveiled a new partnership deal with Horse Racing Ireland (HRI) Racecourses, HRI’s arm responsible for running the company’s racecourses throughout the country. The three-year deal will see the two parties collaborate until 2027. As per the arrangement, the bookmaker has renewed its sponsorship of the Irish Grand National, a […]
Sports
January 16, 2024
RIVALO Becomes Deportivo Pereira’s Official Sponsor
RIVALO, Colombia’s leading online gambling and sports betting operator, has formed a major new partnership. As announced by the company, the casino giant has become the official sponsor of Deportivo Pereira, a professional Colombian soccer team. As one of the big soccer teams in the country, Deportivo Pereira will promote RIVALO’s brand, allowing it to […]
Industry
January 5, 2024
Betfred Extends Epsom Partnership, Pledging Enduring Support
Betfred, the renowned UK-based bookmaker, has extended its partnership with The Jockey Club, further solidifying its support for The Derby Festival, set at Epsom Downs. The renewed collaboration secures Betfred’s involvement with The Jockey Club until at least 2026 and should be welcome news for fans of the sport. The Two Parties Strengthen Their Collaboration […]
Sports
November 30, 2023
UEFA Names Betano as the European Championship’s First-Ever Gambling Partner
Betano has been named as the first-ever betting partner for the UEFA European Championship, the primary soccer tournament in Europe. This deal will cement Betano’s presence in the region while making it the first betting firm the UEFA has partnered with for an international tournament. The current deal follows Betano’s success as a partner of […]
Sports
November 20, 2023
Bet365 to Continue Serving as the Title Sponsor of US Darts Masters
The Professional Darts Corporation (PDC) announced an extended partnership with bet365. Under a new sponsorship agreement, the gambling operator will once again back the next World Series of Darts tournament in New York. Bet365 has been the title sponsor of the US Darts Masters for two years now, supporting the event ever since it moved […]
Sports
November 9, 2023
EFL Chair Parry Defends Betting Sponsorships amidst Addiction Concerns
Defending the sport’s right to benefit from responsible betting sponsorship, English Football League (EFL) Chairman Rick Parry emphasized that there were no magic answers to eliminate addiction issues, calling for empathy and support for affected players. His statements closely follow several betting scandals, highlighting the contentious nature of gambling partnerships. Education and Rehabilitation Efforts Remain […]
