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Fiona Simmons May 24, 2023 2 min read
RubyPlay Ties Content Partnership with Circus
The Dutch iGaming operator has once again enhanced its portfolio of games, picking a trusted and esteemed partner in the industry to help it build up
Moving forward, RubyPlay, a leading supplier and provider of outstanding games, among which Mayan Cache, Zeus Rush Fever Deluxe, and Diamond Explosion 7s, will have its titles featured at Circus.
RubyPlay Carries on with Aggressive Expansion
Circus will significantly benefit from this move as it will bring its audiences new games that have been hailed as esteemed and player-favorite options in a number of other jurisdictions. RubyPlay is also looking to carry on with what the supplier has described as an aggressive global expansion, as the company seeks to secure better reach in new and existing markets.
RubyPlay is happy to see its portfolio launch with Circus too as it allows the company to significantly improve its offerings and expand in the highly-coveted Dutch regulated gaming market. RubyPlay has been focused on delivering tailored and customized content that strikes home with players.
RubyPlay CEO Trevor Ginsberg was pleased with the opportunity to see the company’s products launch with a prominent and trusted brand. Ginsberg said:
Circus has a strong customer base and we’re excited to now bring them the very best in casino entertainment through this new agreement. The Netherlands continues to be a key market of growth for us, with demand for our games increasing.RubyPlay CEO Trevor Ginsberg
Expanding Beyond a Single Brand and Geo
The company has been actively looking to grow its presence in regulated markets. To this end, RubyPlay has been negotiating a series of partnerships that allows it to achieve just this. Among those is a recent tie-up with NuxGame and its platform.
The supplier similarly teamed up with LeoVegas, one of the most prominent iGaming brands in the industry. In April, the company also obtained a license to provide its content to operators in Romania, making for another important milestone for the company.
Although Fiona doesn't have a long-spanning background within the gambling industry, she is an incredibly skilled journalist who has built a strong interest in the constantly growing iGaming network. The team at GamblingNews.com is glad to have her on our roster to help deliver the best stories as soon as they hit. Aside from writing, she loves to dabble in online casino games such as slots and roulette, both for her own enjoyment and also as research to better improve her understanding of the industry.