August 31, 2023 3 min read


Betano Sponsors Ekaterina Stratieva ahead of Rally Bulgaria 2023

Stratieva said her team is well-prepared and bullish on winning

Betano, an internationally-recognized sports betting brand will support the Bulgarian rally driver Ekaterina Stratieva and her navigator Georgi Avramov during the upcoming edition of Rally Bulgaria. The operator’s backing of Stratieva and Avramov highlights its commitment to supporting Bulgarian sports.

Rally Bulgaria 2023 will be the 52nd edition of the prestigious event. A part of the FIA European Rally Trophy, the rally is set to take place in Veliko Tarnovo, Bulgaria’s former capital.

During the event, Betano’s logo will feature across Stratieva’s Opel Corsa Rally4, appearing on the vehicle’s bonnet and sides. Furthermore, the operator’s brand will be visible at interview backdrops and flags throughout the event.

The tournament will run from September 1 to 3 and will see participants tackle a 150-kilometer track.

Stratieva: Betano’s Backing Came at the Right Time

Betano, which is a subsidiary of Kaizen Gaming, is looking forward to the event. Tsvetin Yordanov, Betano Bulgaria’s regional manager, commented on the partnership with Stratieva, expressing his company’s delight to support the three-time European Women’s Rally champion.

Yordanov said that his team hopes for a long-term partnership with the rally star. He praised Stratieva as a “true professional” and wished her good luck in the upcoming event.

The regional manager also added that the support for Bulgarian sports is a part of his team’s social responsibility commitment.

Stratieva also commented on the tie-up with the operator. She said that motorsports tend to be a costly sport, which is why Betano’s sponsorship of the sector is very important to its future development. The three-time champion thanked the operator for its trust and said that its backing comes at just the right time.

Stratieva teased that she plans to give it her best to achieve another spectacular victory during the upcoming rally. She said that her team is very well-prepared and motivated.

Our team believes that the new look of our car, which we created together with Betano, will set us apart from the competition and bring us luck.  I hope to be in good health so I can rouse the Bulgarian fans with a great performance during the rally around the old capital.

Ekaterina Stratieva, professional rally driver

Both Stratieva and her navigator Avramov were delighted that Veliko Tarnovo was picked as the rack for this year’s iteration of Rally Bulgaria.

In other news, Kaizen Gaming, Betano’s parent company, recently struck an agreement with 7777 gaming, which agreed to power the brand with more games.


Angel has a passion for all forms of writing, be it fiction or nonfiction. His curious nature gives him an ace up his sleeve when researching a new topic. Angel’s thirst for knowledge, paired with adaptability, always helps him find his way around.

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