October 14, 2025 3 min read

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Xtremepush Secures Investment of Almost $13M from AshGrove Capital

This latest funding round marks a continuation of Xtremepush’s five-year relationship with AshGrove Capital and reflects the investor’s confidence in the company’s unified platform

Xtremepush, an AI-driven CRM and gamification platform, has raised $12.6 million in new funding from long-standing investment partner AshGrove Capital, aiming to use the new funds for further expansion into new markets.

Xtremepush and AshGrove Capital Sign Financing Deal

According to a press release, the B2B software-focused investor has provided the company with a flexible debt facility. Xtremepush stated that this funding will support its expansion plans, including both organic growth and strategic acquisitions. The company emphasized that the investment will help strengthen its position as an integrated CRM and gamification platform, while also accelerating its presence in regulated sectors such as financial services, e-commerce, and publishing.

This latest funding round marks a continuation of Xtremepush’s five-year relationship with AshGrove Capital and reflects the investor’s confidence in the company’s unified platform. The capital will be used to scale operations, boost research and development, expand internationally, and pursue additional acquisitions to enhance its current offering.

Xtremepush stated that its upcoming phase of growth, which is accelerated by the recent investment, will involve expanding operations across several regulated markets. This expansion will enable the company to continue investing in research and development, explore new opportunities across additional sectors, grow its international presence, and drive a targeted acquisition strategy aligned with its existing business model.

The company currently maintains a five-year investment partnership with AshGrove Capital and also benefits from private equity backing through technology-focused investors Grafton Capital and Bettor Capital.

Officials Talk About the Deal

Tommy Kearns, CEO and co-founder of Xtremepush, expressed appreciation for the continued support from AshGrove Capital, noting that the investment partner has played a key role over the past five years. He stated that the latest financing will enable the company to advance its ambitious growth strategy and accelerate its near-term acquisition plans. Kearns also highlighted Xtremepush’s rapid rise as a leader in CRM and gamification, adding that the renewed backing represents a strong vote of confidence in the company’s technology, leadership, and strategic direction-making. According to him, this marks a pivotal moment for continued expansion.

Meanwhile, Jonathon Ferguson, co-founder and partner at AshGrove Capital, described Xtremepush as one of the few true innovators in the CRM space. He claimed the company consistently sets new standards and delivers measurable value to its partners, many of whom maintain long-term relationships with the company.

Ferguson also noted that the latest investment reflects AshGrove Capital’s strong confidence in Xtremepush’s ambitious growth strategy, experienced leadership, and resilient organizational structure. He also said that with this renewed commitment, AshGrove Capital is well-positioned to support the next phase of Xtremepush’s evolution as it aims to establish itself as a leading CRM provider across multiple regulated industries.

Stefan Velikov is an accomplished iGaming writer and journalist specializing in esports, regulatory developments, and industry innovations. With over five years of extensive writing experience, he has contributed to various publications, continuously refining his craft and expertise in the field.

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