Business
December 11, 2025
Superbet Rebrands as Super Technologies, Signalling Renewed Global Ambition
Superbet has undergone a significant transformation, rebranding as Super Technologies as it prepares for its next phase of global growth. The new corporate identity, revealed this week, reflects how the Bucharest-based group assesses its operations not only as a betting and gaming operator but as a broader technology business with an international reach. The Company’s […]
Business
February 10, 2025
Superbet Announces Important €1.3B Injection of Capital
Superbet, the Romanian group that wants to “bring exciting, technology-powered entertainment in Sports & Gaming to millions of customers around the world,” has completed a €1.3 billion ($1.34 billion) refinancing agreement with Blackstone. The agreement, which was also backed by funds managed by HPS Investment Partners, was officially announced on February 7. On Track with […]
Business
December 22, 2023
Bragg Powers Superbet in Brazil with Online Casino Game Aggregation
The leading provider of iGaming solutions, content and technology, powering online and land-based gambling operators, Bragg Gaming Group, announced a new partnership focused on the gambling sector in Brazil. On Thursday, the company revealed it joined forces with Superbet, agreeing to deliver its aggregation platform for the operator. Besides going live with its aggregation platform, […]
Business
November 16, 2023
Maymann Prepares to Take the Lead at Superbet Group
Romania’s sports betting leader, Superbet Group, has reinforced its leadership with the appointment of a new chief executive officer. The one up to the task is Jimmy Maymann who is set to step into the office on January 15, 2024. Maymann originally joined the company in May, first stepping into the position of deputy chair […]
Sports
September 19, 2023
Superbet Names Nikola Jokić as Brand Ambassador in Serbia
Sports betting operator Superbet has unveiled the appointment of Nikola Jokić as its first brand ambassador in the Republic of Serbia. The Serbian basketball star, currently playing for the Denver Nuggets, will help the company appeal to fans of professional sports. Jokić is a skilled NBA player whose Serbian origin makes him perfect to appeal […]
Sports
August 18, 2023
Low6 and Superbet Team Up for New Fantasy Sports Game
The leading pan-European entertainment and tech company, Superbet Group, announced it joined forces with the leading gamification innovator, Low6. Details regarding the recent tie-up emerged Thursday and see the duo join forces for a new free-to-play fantasy game that focuses on the Premier League and Champions League. The new game, titled Ultimate Squad, is presented […]
Business
July 28, 2023
Pragmatic Play Powers Superbet with Live Casino Content
Just after launching a dazzling new live casino game called Vegas Ball Bonanza, Pragmatic Play, a leading supplier of content to the online gambling industry, announced a new partnership with a European operator. As announced, Pragmatic Play will supply live casino content to Superbet, a Romanian gambling operator. This will boost the existing partnership between […]
Casino
July 26, 2023
Superbet Secures Bespoke Slingo SuperLiga Game from Gaming Realms
The new game has been launched in the Eastern European country with Superbet, a prominent operator in the local market in Romania. This game is uniquely developed for the operator, which is long-standing for Gaming Realms, and the rollout coincides with the return of SuperLiga. Superbet Gives Itself a Seasonal Boost with Gaming Realms Slingo […]
Business
July 6, 2023
Superbet to Enter Insurance and Brokerage Sector
Superbet is famous as a global tech-powered entertainment platform that brings exciting casino and betting experiences to millions of customers around the globe. Founded more than a decade ago, in 2008, the company has been continuously growing and expanding its presence in strategic markets across Europe. While Superbet currently holds a leadership position within the […]
Industry
July 5, 2023
Entain, Superbet Withdraw Interest in Slovenia’s Sports Lottery
The saga of the sale of Slovenia’s Sports Lottery has come to a sudden end after both candidates to acquire a stake, Entain and Superbet, withdrew their applications. Purchase Applications Withdrawn Slovenia’s Ministry of Finance announced that negotiations for the acquisition of a major stake in the state-run sports betting operator, Sports Lottery (Športna Loterija) […]
