PressEnter Group Enters Ontario iGaming Market

PressEnter Group has made an ambitious expansion move, having secured a license to operate in Ontario. This is a big step forward in the North American market with the Group’s NitroCasino brand now available to players in the province. Ontario is touted as one of the biggest regulated online casino markets in the region, and even though its results have been modest so far, it’s on track to continue growing.

PressEnter Group Takes on Ontario Market

PressEnter Group is aware of this trend and the brand is keen to continue doubling down on its US and Canadian expansion. The Group is similarly interested in expanding its regional footprint beyond that. The company already has its Ultra Casino brand ready to launch in Chile and Peru, as part of PressEnter’s Latin American pivot. PressEnter has not specified the exact rollout date.

In the meantime, PressEnter Group is confident that Ontario will prove a vital market for the brand, capable of providing it with the perfect conditions in which its fun and thrilling brands may thrive. PressEnter Group is going to be vying for a significant share of the market. PressEnter Group CEO Lahcene Merzoug had this to add:

We have an ambitious international expansion plan and entering Ontario is yet another step towards PressEnter Group becoming a truly global, top-tier operator.  

PressEnter Group CEO Lahcene Merzoug

Merzoug acknowledged the immense potential of the market and said that the company was looking forward to making sure that it brings local players the level of entertainment that they enjoy and deserve. PressEnter Group holds a number of brands under its roof, including JustSpin, NeonVegas, UltraCasino, Rapid Casino, and many others.

Ontario is a focal point of interest for a number of suppliers and operators from all over the world. The fairly easy entry conditions paired with the immense unrealized potential of the market make it a desirable target for businesses that wish to remain competitive.