Playson Partners with Betconnections for Latin American Growth

Developer of casino games Playson announced yesterday another partnership deal, targeting further expansion in the Latin American region by granting platform provider Betconnections access to a varied range of its slot titles.

“We’ve gone from strength to strength in Latin America during 2021, and partnering with an advanced platform provider such as Betconnections is testament to that success.”

Blanka Homor, Sales Director, Playson

The supply deal between Playson and Betconnection covers the content suite of the games developer, including some of its hugely popular titles such as Rich Diamonds: Hold and Win and Solar Queen and Divine Dragon: Hold and Win.

“Recent launches such as Reel of Fortune, as well as an engaging new UI, have taken our product suite to a new level, and we look forward to enhancing our offering even further.”

Blanka Homor, Sales Director, Playson

The agreement with Betconnections affirms Playson’s market position in the LatAm region and is in line with its growth strategy on the continent built on strategic partnerships with some of the most widely recognized commercial partners operating in the region.

Growth Supported by Enhanced Content and Partnerships

Last month, Playson inked an agreement with another platform provider, Virtualsoft, to integrate some of its most popular game titles among which Hand of Gold, Solar Temple, and Wolf Power: Hold and Win, with the provider’s partner brands such as Doradobet.

Playson’s recently introduced UI designed for mobile gaming in portrait mode will help the games developer position itself as a primary supplier of mobile games, especially with regards to the picking up demand for mobile gaming in the LatAm area, and will undoubtedly bring extra deal benefits to Virtualsoft, besides those from the supplier’s enhanced offering.

Besides strategic partnerships, Playson continues to strengthen its product offering by launching new game titles and adding new promotional features, including the Reel of Fortune. The feature lures slot players additionally by allowing them to win cash bonuses or accumulate virtual currency during gameplay to provide for an endless player journey.

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