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Gentoo Media Rebrands GiG Comply as Sitebee
Sitebee is the company’s cutting-edge SaaS solution that has been designed to elevate compliance automation and brand protection

Gentoo Media has announced the rebrand of GiG Comply as Sitebee, reflecting the company’s recent spin-off from GiG. The move comes several days after GiG was split into GiG Software and Gentoo Media.
The New Identity Reflects Gentoo’s Own Rebrand
GiG Comply, now known as Sitebee, is the company’s cutting-edge SaaS solution that has been designed to elevate compliance automation and brand protection. According to Gentoo Media, this move is a “significant step in the company’s mission to redefine how operators protect their brands and ensure regulatory compliance from their affiliate partners.”
Sitebee would build upon the legacy established by GiG Comply. However, the rebranded solution has been designed with the future in mind, reflecting Gentoo Media’s drive for innovation. The platform supplies iGaming operators with automated compliance monitoring, allowing them to reduce risks, save time and money and develop deeper insight into their affiliate partnerships.
The company noted that Sitebee has become the SaaS service of choice for many operators due to the stringent online casino regulations in many markets. Larger operators, such as bet365, Betway, Kaizen Group and Betsson depend on Gentoo Media and Sitebee to protect their reputations and demonstrate their commitment to the highest compliance standards.
Sitebee identifies potential affiliate-related compliance breaches via actionable reports. In addition to monitoring, the solution provides companies with accurate data that allows them to make smarter marketing decisions.
In June, Gentoo Media completed its own rebrand from GiG Media, further reflecting its future as a separate business.
“Compliance Doesn’t Stand Still, and Neither Do We”
Rasmus Bank Nielsen, Sitebee’s head, said that the new identity of the solution is “more than just a rebrand.” He noted that it reflects a “renewed commitment” to Gentoo Media’s partners and that it shows the evolving nature of his team.
Compliance is a moving target, and Sitebee is how businesses can stay ahead, not just keep up. Our solution helps brands navigate complex regulatory landscapes by monitoring thousands of web pages in real time to ensure adherence to laws across multiple jurisdictions.
Rasmus Bank Nielsen, head, Sitebee
The head concluded that Sitebee’s reliable data allows clients to discover new growth opportunities and position their businesses ahead of the curve.
In other news, GiG Software just formed a major partnership with Paysafe, making the payments provider the GiG-endorsed payments platform for all UK, continental European, North American and Latin American operators integrating the CoreX solution.
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