Webull Drops Fees for Super Bowl Betting Markets

Webull has grown its event-based trading options by cutting brokerage fees on prediction contracts linked to the Super Bowl. This change happens as the online investing platform keeps expanding in regulated betting markets through its team-up with Kalshi, an exchange approved by the Commodity Futures Trading Commission.

Webull Brings Market-Style Trading to Sports

Through this team-up, people using Webull can now buy and sell contracts tied to real-world results in sports, economic data, digital assets, and other big events. Rather than making normal bets, users purchase and offload positions that show how the market thinks an event will play out. As new information comes in, prices change, letting traders tweak their positions or lock in profits before something wraps up. While Webull will not charge its own fee on major game contracts, traders still have to pay the usual exchange costs.

Company bosses see prediction markets as a good fit for their current customers. Webull’s US CEO Anthony Denier said that event-driven trading has grown faster than any other segment since its launch in the third quarter of 2025. He pointed out that many users already know how to read market prices as signs of likelihood, making it easy to switch to event contracts.

The new feature sits in Webull’s Prediction Market Hub, which serves as a central spot for all available contracts, disclosures, and community talks. To help new users grasp how probability-based trading works, the platform also gives learning materials through its Predict 101 resource center.

Event Contracts Draw Users Away From Traditional Sportsbooks

Webull’s move to offer commission-free trading happens as prediction markets are giving traditional sportsbooks a run for their money around big sporting events. These platforms attract users because people can access them in states that still limit sports betting, including major markets like California and Texas. Many users also think prediction markets offer better pricing than sportsbooks when you factor in betting margins.

Industry numbers point to growing interest. Kalshi, now the biggest regulated prediction exchange in the US, reportedly saw hundreds of millions of dollars in trading volume during the recent football playoffs. Analysts have even predicted a small drop in traditional Super Bowl betting this year as event contract platforms grab a bigger piece of the action.

Even though prediction markets have grown, they have come under the spotlight. Some people think the difference between investing and gambling is getting fuzzy on platforms that draw in younger users with sleek designs and social features. There are worries that these setups might push people to take big risks.

It’s not yet clear if the no-fee approach will bring in and keep more customers over time. However, it shows how hard prediction market platforms are trying to stand out during big events.