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Sports
February 3, 2022
FansUnite Dives into Louisiana Betting Market with AmAff
FansUnite is deepening its ties with the US sports betting market. Following the successful license clearance for the market in Louisiana, FansUnite has announced that its American Affiliate division, or AmAff for short, is now active in the state. FansUnite acquired AmAff for $58.2 million in 2021 in order to establish its footprint in the […]
Business
November 24, 2021
FansUnite Spearheads Into the US Market With American Affiliate Acquisition
Canadian betting-oriented sports and entertainment company FansUnite will spearhead into the US market through the strategic acquisition deal of the sports betting tech provider American Affiliate. The deal will see FansUnite pay American Affiliate about $58.2 million. Out of that total sum, $13.5 million will be paid in cash, $41.7 million in FansUnite shares and […]