October 28, 2025 2 min read

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Lady Luck HQ Becomes FanDuel’s Exclusive New Ambassador

With over a million followers on YouTube, FanDuel has just secured the best-known female slots influencer and streamer as its exclusive ambassador

Lady Luck HQ is joining FanDuel Casino as its latest and exclusive ambassador. The popular slots influencer has been one of the most prominent figures in casino streaming, and she has earned a spot with one of the US’s largest casino and sports betting companies.

FanDuel Secures America’s Leading Female Slot Influencer

Lady Luck HQ will immediately engage with FanDuel players and customers, providing engaging content, keeping audiences up to date with FanDuel’s latest casino offering, whether this is slots or exciting promotions, and also play a role in FanDuel’s ongoing commitment to strengthening its responsible gambling best practices.

“Partnering with FanDuel Casino is an incredible opportunity to expand what we’ve built with the Lady Luck HQ community. FanDuel is a brand that prioritizes both entertainment and responsibility, and I’m excited to work together to deliver engaging content while promoting safe and enjoyable gaming experiences,” Lady Luck HQ said, commenting on the opportunity to become a member of the FanDuel family.

The influencer will also show at various locations owned by FanDuel, offering players the opportunity to meet up with the distinguished slot influencer. Lady Luck HQ, known as Francine Maric, is an icon in slots gameplay, and she has produced some of the most tantalizing content related to the game genre over the past years.

Lady Luck HQ Offers Relatable Experiences, Boosting Engagement Numbers

She has a strong presence on social media such as Instagram, Facebook, and TikTok, making her a valuable addition to FanDuel’s team. Promotional efforts by casino operators have increasingly fallen on powerful community builders such as Lady Luck HQ, translating into stronger engagement and retention for brands.

FanDuel Casino Marketing VP, Daniele Phillips, has welcomed the opportunity to see FanDuel join the FanDuel family, adding:

“Francine represents exactly what we look for in a brand ambassador – authentic, engaging, and community-driven. She has grown a devoted fanbase under Lady Luck HQ that allows us to connect with audiences, especially our female customers, in a meaningful way and celebrate the evolution of digital gaming.”

Slot influencers have been around for a long while now, with names such as xQc, Trainwrecks, and Brain Christopher Slots resonating across the community and evoking images of slot-loving players who don’t mind traveling around to place regular wagers, just like most gamblers would do.

Journalist

Jerome brings a wealth of journalistic experience within the iGaming sector. His interest in the industry began after graduating from college, where he regularly participated in local poker tournaments. This exposure led him to the growing popularity of online poker and casino rooms. Jerome now channels all the knowledge he's accrued to fuel his passion for journalism, providing our team with the latest scoops online.

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