EveryMatrix Rolls Out Content with Delaware North in West Virginia

EveryMatrix, and the company’s SlotMatrix solution, has expanded into the market in the United States yet again, with the company teaming up with Delaware North and the company’s Betly iGaming platform in West Virginia.

EveryMatrix’s SlotMatrix Solution Takes a Step Further in the US

Thanks to this content partnership, EveryMatrix is bringing a number of outstanding games that will be available to Betly and its players locally, including Evolution’s One Stop Shop of portfolio games as well as titles by other acclaimed developers, including NetEnt, NoLimit City, Big Time Gaming, and Red Tiger.

The partnership will also see EveryMatrix deploy its gamification and player engagement features to further enhance the experience and allow Betly to establish itself through cool extra features such as leaderboards, tournaments, free spins, and more. The aggregation partnership allows EveryMatrix to further consolidate its offer in the US market.

The company is already licensed in New Jersey, Michigan, Connecticut, Pennsylvania, and, naturally, West Virginia. Commenting on this new opportunity, EveryMatrix’s president for Americas, Erik Nyman, said:

“This marks our second U.S. content aggregation deal in a short timeframe and follows our strategy to provide U.S. brands with the best aggregation platform. Through SlotMatrix, players can access thousands of market-ready games and gamification tools not seen in the market until recently.”

Nyman said that his company was keen to expand a step further with Delaware North and others across the market in the United States.

Both Partners Confident in the Success of the Content Deal

Delaware North’s director of interactive, David Colosimo was similarly pleased to strengthen the Betly platform with yet another prominent supplier and its casino content, allowing it to access better gamification tools and overall portfolio.

“As a trusted partner, EveryMatrix plays a key role in our expansion. Additionally, we’re excited to reintroduce Evolution’s industry-leading portfolio—spanning Live Dealer, slots, and RNG table games—through EveryMatrix’s aggregation solution, bringing top-tier gaming to Betly West Virginia,” Colosimo added.