November 28, 2025 3 min read

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Betr Officials Praise the Company’s 2025 Progress and Outline 2026’s Goals

The company has attracted new influential investors and secured additional financing through a facility with National Australia Bank, and saw overall growth despite some setbacks

In a recent shareholder address, Betr executive chairman Matthew Tripp explained that the company saw rapid growth and financial improvement in 2025 – all things that Betr puts on top of its priority list for the upcoming 2026 financial year. Executive director Andrew Menz echoed those words, adding that 2025 was a transformative year for the company.

Officials Talk About Betr’s Achievements in 2025

Tripp stated that the year was marked by the merger of BlueBet and Betr, the integration of the TopSport customer database, and an attempted (but ultimately unsuccessful) takeover of PointsBet. Although the company did not gain control of PointsBet, he noted that Betr now holds a strategic stake in the business.

In addition, the company has attracted new influential investors and secured additional financing through a facility with National Australia Bank, extended to July 2026. Tripp characterized this combination of achievements as a favorable position that enhances the company’s capacity to engage in further market consolidation.

Tripp explained that synergies exceeded initial forecasts by 20%, while the business exited the US market on favorable terms. Furthermore, structural Net Win margin improvements were realized across both the Betr and TopSport customer bases. Normalised EBITDA for FY25 reached AUD 7.2 million (about $4.7 million), exceeding market expectations by over 15%.

CEO and newly appointed executive director Andrew Menz emphasized that FY25 had been a transformational year. He highlighted the company’s ability to successfully execute complex integrations while continuing to deliver strong performance in its core wagering operations. Menz stated that Betr enters FY26 with clear momentum, achieving sustained double-digit turnover growth in a market that is showing only modest overall improvement.

What Will the Company Focus On in 2026?

Menz highlighted three strategic priorities for the year ahead: further consolidating the Australian market, investing in high-return growth initiatives, and strengthening the company’s leadership in data-driven wagering systems. He stressed that regulatory excellence, transparent engagement with government, and a commitment to safer-gambling principles remain core, non-negotiable elements of the company’s operating model.

Meanwhile, Tripp emphasized that the company’s proactive safer-gambling initiatives remain central, leveraging data-driven tools to detect early signs of risk and uphold regulatory confidence. Both he and Menz praised Betr’s workforce for navigating a challenging year of mergers, migrations, and operational scaling that the company saw this year.

Menz concluded by affirming that Betr’s goal of becoming a Tier-1 Australian wagering operator remains firmly on track, underpinned by a strategy that has already delivered measurable results. Betr is supported by leading investors, including Fuel Venture Capital, FinSight Ventures, Aliya Capital Partners, IA Sports Ventures, Florida Funders, Harmony Partners, 8vc, and many more.

Stefan Velikov is an accomplished iGaming writer and journalist specializing in esports, regulatory developments, and industry innovations. With over five years of extensive writing experience, he has contributed to various publications, continuously refining his craft and expertise in the field.

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