The operator of land-based casinos, resorts and online gaming Bally’s Corporation announced today a multi-faceted marketing partnership with the New York Yankees. In-Stadium Brand Visibility The agreement between Bally’s and the 27-time World Series Champions marks the operator’s first sports betting partnership in New York following its launch of online sports betting operations in the […]
Innovative lottery ticket-selling app Jackpocket continued with its efforts to establish a presence in sports via an agreement with Major League Baseball (MLB) franchise New York Mets. ‘Ways to Meet Players Where They Are’ The strategic partnership between Jackpocket and the New York Mets named the lottery ticket seller the Official Digital Lottery Partner of […]
MGM Resorts International has secured a new partnership with Major League Baseball players which will see the former partner access marketing and branding rights. Thanks to this multi-year arrangement, the hospitality company has become the Official Partner for MLB Players Inc, which means that the prominent gaming brand will have access to the image and […]
The Ontario Lottery and Gaming Corporation, the province’s government-owned operator, has inked a multi-year agreement with Major League Baseball, a professional baseball organization. The agreement will see OLG as the league’s official betting partner. OLG Teamed Up with the MLB This deal is notably MLB’s first sports betting partnership in Ontario. Thanks to it, OLG’s […]
Caesars Entertainment announced a partnership with the Chicago White Sox designated the company as the Exclusive Casino Partner and Caesars Sportsbook as an Official Sports Betting Partner of the franchise from Illinois. ‘Globally Recognized Entertainment Leader’ The sports agreement with the MLB team from Chicago will allow Caesars and Caesars Sportsbook access to official logos […]
San Diego landmark Sycuan Casino Resort has agreed to a one-year deal with San Diego Padres starting pitcher Joe Musgrove. This will mark the top casino and resort destination’s first Major League Baseball ambassador deal. Musgrove Will Make Exclusive Appearances at the Casino As part of the agreement, the pitcher will make exclusive appearances at […]
After the NCAAB has said it would not object to schools and conferences applying for partnerships with sports betting companies, and leveraging their data for financial gain, the MLB Players Association is looking to help players get the most out of their careers through similar arrangements. Players are now officially allowed to pursue collaborations with […]
Lifestyle sports betting and online gaming brand MaximBet announced today a marketing partnership with Colorado Rockies Charlie Blackmon to become the first sports betting brand to partner with an active professional baseball player. ‘Perfect Fit for MaximBet’ The ground-breaking agreement between Blackmon known as “Chuck Nazty” and MaximBet will see the MLB pro appear in […]
Kambi, an independent provider of premium sports betting technology and services, has strengthened its Game Parlay Product with the addition of Major League Baseball (MLB) betting options allowing punters to combine multiple baseball betting offers when placing their parlay bets. This comes amidst Opening Day of the new MLB season, which started on Thursday, April […]
The Milwaukee Brewers announced a new multi-year sponsorship deal with one of the largest Midwest entertainment destinations, the Potawatomi Hotel and Casino. MLB’s Brewers, Potawatomi Casino Ink New Partnership Revealed last week, the new partnership builds upon an existing collaboration between the Major League Baseball (MLB) franchise and the casino. In fact, the two have […]
