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Industry
October 16, 2025
ASA’s CAP and BCAP Introduce Guidance Updates to Protect Minors
The United Kingdom’s Advertising Standards Authority (ASA) announced that its Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP) have updated their guidance to protect minors from the negative impact of gambling and lottery advertising. ASA Unveiled a Series of Guideline Updates The ASA clarified that, in 2022, the two committees […]
Sports
October 9, 2025
Almost 9% of All EPL Opening Weekend Betting Ads Came from Offshore Operators
A recent study by the University of Bristol’s Bristol Hub for Gambling Harms Research once again examined the prevalence of gambling ads during the English Premier League’s opening weekend. In addition to discovering that the number of advertisements remained incredibly high despite all the restrictions, the study understood that roughly 9% of all ads promoted […]
Industry
September 22, 2025
SBS Makes History by Allowing Players to Block Gambling Ads
SBS, an Australian hybrid-funded public service broadcaster, has made history by becoming the first broadcaster in the world to allow viewers to block gambling ads. SBS Becomes the First Broadcaster to Allow Users to Block Certain Ads As part of its Environmental & Social Governance strategy, SBS introduced options for customers to personalize the ads […]
Industry
September 18, 2025
ASA Under Fire over Failure to Act on Gambling Content Marketing
The Advertising Standards Authority (ASA) faces renewed scrutiny from Peers for Gambling Reform (PGR), which has accused the watchdog of failing to tackle gambling advertising on social media. In a scathing letter sent to ministers and regulators on 11 September, the group accused the ASA of repeatedly delaying action on “content marketing.” This online promotional […]
Industry
September 9, 2025
Brazil’s SPA and Conar to Work Together to Improve Gambling Ads Oversight
Brazil’s Prizes and Betting Secretariat (SPA-MF), part of the Ministry of Finance, has partnered with the National Advertising Self-Regulation Council (Conar) to strengthen the oversight of advertising campaigns within the country’s gambling sector. SPA and Conar Sign Agreement The agreement outlines several initiatives, including the establishment of a permanent communication channel between SPA and Conar […]
Industry
August 27, 2025
ASA Reprimands Sean Graham over Unclear Promotion Conditions
The UK Advertising Standards Authority (ASA) has upheld a complaint against bookie Sean Graham, issuing a warning over the unfair administering of a promotion. The bookmaker was told that its ad must not appear in the same form and that it should make sure its future promotions are fairly administered. Sean Graham Shop Didn’t Allow […]
Industry
August 21, 2025
Online Gambling Ads Linked to Harmful Gambling Habits, Finnish Study Finds
A study titled “The Impact of Gambling Advertising Online: A Longitudinal Study on Exposure and Harm” surveyed 1,530 Finnish adults aged 18 to 75 between 2021 and 2024 and found that online gambling advertisements are linked to increased problem gambling and financial harm. Study Says Majority of People Are Exposed to Gambling Ads The study […]
Industry
August 20, 2025
GambleAware Study Warns Safer Gambling Ads May Backfire
UK gambling charity GambleAware has released new evidence that shows how some of the nation’s most recent “safer gambling” advertisements could have the opposite effect, making people more likely to engage with betting companies. The study, conducted by Thinks Insight & Strategy, based its findings on a detailed analysis of several safer gambling campaigns produced […]
Industry
August 14, 2025
Brazil’s AG Office Gives Meta 48 Hours to Remove Illegal Gambling Ads
The Office of the Attorney General of the Union (AGU) has issued an extrajudicial notice to Meta, the parent company of Instagram and Facebook, demanding the removal of illegal advertisements from profiles promoting unauthorized online betting and gambling services in Brazil. Meta Given 48 Hours by the Brazilian Attorney General’s Office to Remove Illegal Gambling […]
Industry
August 1, 2025
National Consumers League Says Sports Betting Ads on Smartphones Must Go
Following a report that the US National Consumers League (NCL) released this week, which shows the rise of online sports betting advertisements, the organization calls for a ban on the practice, especially the use of push notifications for this purpose. National Consumers League Seeks Sports Betting Ads Ban The report specifically analyzes how sports betting […]