Industry
February 3, 2026
BGC Study on Gaming Ads Suggests Marketing Expenditure Has Declined
Britain’s Betting and Gaming Council (BGC) has published the results of a new study into the local gambling sector. The findings suggest that the UK’s gambling marketing is on the decline due to regulatory difficulties, leaving the licensed gaming sector exposed to pressures from the black market. Operators Spent Less on Marketing The Gambling […]
Industry
January 26, 2026
Google to Implement Stricter Rules on Gambling Advertisements
According to a new ruling by Google, Google Ads will introduce stricter certification requirements under its updated Gambling and Games policy, starting from March 23, 2026, which would have a noticeable effect on gambling-related websites. Advertisers operating in any gambling-related category will be required to maintain strong policy compliance to remain eligible for certification. Google […]
Industry
January 13, 2026
French Regulator Flags Troubling Surge in Gambling Marketing
France’s National Gaming Authority (ANJ) has sent a clear warning to operators following its latest market review. According to the regulator, promotional spending by gambling companies is increasing rapidly, even necessitating intervention in select cases. Consumer safety remains a priority for the ANJ, as the authority strives to strike a balance between industry growth and […]
Industry
January 2, 2026
Pressures Against Gaming Ads in the UK Grow Stronger
The UK has experienced quite a few gaming reforms in recent years, but industry critics believe that the changes have failed to address one of the biggest problems – ads. According to The Guardian, the pressures to restrict gambling ads continue to grow stronger. The UK Gaming Sector Has Been Experiencing Changes For context, gambling […]
Industry
December 10, 2025
British Children Say They’d Like to Be Exposed to Fewer Gaming Ads
A new report by UK charity GambleAware has suggested that children and young people are in favor of reducing the gambling content they are exposed to. This comes amid a spike in gambling-related harms among the youth. Children Are in Favor of Reducing Ads GambleAware has published its latest State of the Nation report, outlining […]
Industry
December 1, 2025
Canadian Push for a Total Gambling Ad Ban Unlikely to Succeed
Canada is seeing a notable increase in the demand for the total prohibition of gambling advertising, with senators banding together to push for stricter regulations. However, such a drastic measure remains unlikely. While outspoken lawmakers argue that the surge in sports betting ads since 2021 has created a public health concern, regulators and industry figures […]
Industry
November 25, 2025
Australia Would Ban Gambling Ads After Cross-Party Vote, MP Says
Australian Labor MP Dr Mike Freelander argues that a ban on gambling advertising would pass if parliament were given a conscience vote, presenting the matter as a public health issue. His view is shared by Liberal MP Simon Kennedy and independent MP Kate Chaney, co-chairs of the newly revived Parliamentary Friends of Gambling Harm Minimization […]
Industry
November 21, 2025
Google Prohibits Offline Gambling Ads in 35 Countries
Google has once again updated its gambling policy, aligning it with the rules in some of the countries it is operating in. Per the new restrictions, marketers will be unable to promote offline gambling in jurisdictions that prohibit it. Google Listed the 35 Countries Where Advertisers Can No Longer Promote Offline Gambling According to the […]
Industry
November 20, 2025
Australia Softens Stance on Online Gambling Ads
The Albanese government in Australia is said to be re-evaluating its original plan to implement a comprehensive ban on online gambling advertisements, a reconsideration that occurs amid ongoing debates over digital platform regulations and safeguarding younger audiences. Australia Changes Direction Regarding Gambling Ads Ban Australia’s original proposal aimed to eliminate all online gambling advertisements, reflecting […]
Industry
November 12, 2025
Illegal Betting Ads Represent the Majority of Ad Violations in India
India continues to struggle with illegal gambling advertising, as unauthorized betting ads continue to comprise the majority of marketing-related violations. Official data shows that betting ad violations comprised approximately 75% of all violations for the period between April and September. Many Breaches Were Tied to Sports Betting According to the Advertising Standards Council of India’s […]