Polymarket Enters Real Estate with New Prediction Markets Offerings

Earlier this week, prediction markets giant Polymarket announced a partnership with Parcl, a crypto-backed housing data firm, to bring betting on home-price movements in major US cities.

Polymarket and Parcl Announce Collaboration

With this rollout, Polymarket expands its roster of real-world markets, which already includes elections, sports, and macroeconomic indicators. Thanks to the new integration, users can trade on whether a city’s home price index will move up or down over specific time frames, or whether prices hit defined thresholds.

Parcl provides real-time housing data and operates an on-chain real estate platform, positioning it as a natural partner for Polymarket as it enters the world of real estate. In a statement, the two sides said that it is difficult to attain a broad view of the housing market without dealing with various complex factors. However, the partnership provides a more straightforward way to trade housing outcomes, with transparent settlement rules and publicly auditable resolution data, the companies said.

They further stated that they will introduce their first real estate prediction markets in phases, beginning with a curated group of high-liquidity cities and expanding to additional metropolitan areas. The teams will also work together on standardized market templates and tools designed to simplify market creation while ensuring consistent terms, timelines, and resolution references.

Polymarket Continues to Aggressively Expand

For Polymarket, real estate marks a significant broadening of its product offering as the platform continues to scale quickly, and is also a stepping stone in Polymarket’s imminent return to the US, as it recently got the green light from the CFTC. Polymarket processed more than $6 billion in trading volume in the first half of 2025 and has gained prominence for high-profile predictions, such as the 2024 US election.

Residential real estate alone is worth hundreds of trillions of dollars, and the total property market is projected to surpass $650 trillion in 2025. In the US, the largest contributor to global real estate value, housing demand has increasingly shifted toward suburban areas as remote work continues to influence living patterns.

Going into real estate is also a way for Polymarket to broaden revenue streams. Sports betting currently makes up about half of the platform’s trading activity, with crypto price wagers accounting for much of the remainder. However, this puts the company in direct competition with regulated sportsbooks and at odds with state gambling regulators.

For example, this week, former New Jersey Governor Chris Christie criticized Polymarket and other prediction markets for their involvement in sports betting without being more integrated into the regulated state structure.

However, prediction market contracts linked to housing align more closely with financial instruments than with traditional wagering. This means the new expansion is another way for Polymarket to differentiate itself from conventional sportsbooks and other players in the prediction-markets sector.