Kambi Expands in Mexico Via Turnkey Sportsbook Deal with Pickwin

Kambi Group announced that it has strengthened its LATAM foothold with a major Mexico-facing agreement. The sports betting solutions specialist’s latest deal will see it partner with Pickwin, one of Mexico’s fastest-growing online sports betting companies.

Kambi to Power Pickwin with State-of-the-Art Sportsbook Solutions

In its official announcement, Kambi said that the agreement with Pickwin will see the former company replace the latter’s third-party sportsbook provider. As a result, Pickwin will instead adopt Kambi’s cutting-edge Turnkey Sportsbook, allowing it to greatly enhance the experience it offers players.

The integration of Kambi’s end-to-end sportsbook solutions into Pickwin’s business will offer the operator and its players access to a variety of benefits, including advanced trading capabilities, compliance expertise and Kambi’s award-winning Bet Builder solution.

Additional benefits include access to shared margin-driving insights from Kambi’s extensive global partner network. As a result, Pickwin will be able to enhance its pricing and risk management.

By partnering with the provider, Pickwin will be able to remain ahead of the curve and expand its presence in the Mexican online sports betting market.

As for Kambi, the deal represents an opportunity for the company to cement its reputation as “the leading B2B sportsbook supplier in Latin America for operators seeking cutting-edge technology and excellence in regulated markets.”

Pickwin Wants to Deliver World-Class Betting Experiences to Mexican Players

Representatives commented on the deal, with Kambi’s chief executive officer, Werner Becher, expressing excitement about the opportunity to partner with Pickwin. Becher said that his team remains fully committed to supporting the Mexican sportsbook’s vision to deliver world-class sports betting experiences to players in that country. Becher added that Kambi’s robust expertise in the LATAM region will ensure that this mission is a success.

Our proven track record in Latin America, combined with our deep understanding of regulatory frameworks, makes this the ideal partnership to support sustainable growth.

Werner Becher, CEO, Kambi

The agreement was similarly hailed by Diego Sanchez, Pickwin’s co-founder and CEO. Sanchez described the tie-up with Kambi as a “pivotal moment” for his team and its Mexico-facing ambition.

Kambi’s reputation in the region gives us the confidence to deliver a premium experience to our players and we are excited about the opportunities this collaboration will present.

Diego Sanchez, co-founder & CEO, Kambi

A month ago, Kambi also extended its agreement with PENN Entertainment, solidifying its position in North America.